Hajar alwheeb

• Created and managed visual and written content for in-house beauty and lifestyle
brands including Afrah Beauty, Abdullah Beauty, Stree965, and ASH, ensuring brand
consistency and creative storytelling.
• Directed and organized photoshoots and mood boards, overseeing all aspects of art
direction and creative production.
• Developed and executed social media strategies for GIl Skin, leveraging trends and
viral content to boost performance and meet KPIs.
• Managed PR activities, external brand collaborations, and cross-platform content
publishing, contributing to a 25% increase in engagement.
• Acted as a key point of contact for media and influencer collaborations while
maintaining strong brand representation across all channels.
• Demonstrated strong project management skills by simultaneously handling multiple
brand campaigns under tight deadlines.

• Task Management Follow up on pending tasks assigned to employees per the
CEOs directives, ensuring timely completion.
• Site Visits Conduct site visits to monitor job order compliance and ensure smooth
operations through random inspections.
• Merchandise Design Collaborate with top management to design merchandise,
following approval processes.
• Meeting Documentation Attend top management meetings, meticulously taking notes and
capturing action points for follow-up.
• Customer Feedback Initiatives Design customer feedback forms and checklists to
enhance the customer experiences.
• HR Support Assist HR by calculating payrolls, overtime, and overall employee
performance metrics.
• Employee Progress Tracking Maintain records of employee progress, identifying those
on track to meet their assigned targets.
• Behavior Management Address and manage instances of unprofessional behavior
among employees, ensuring company reputation remains intact.
• Presentation Development Create presentations based on CEO notes.
• Marketing Support Develop marketing presentations based on new project.
◦ Supplier Negotiations Leverage strong supplier connections to procure and
demonstrating effective negotiation skills.
• Training Oversight Instruct and supervise employees in training new hires, ensuring they
are prepared to assume their roles.
• Content Creation Capture professional photos and videos of for promotional use.
• POS System Management Update POS system codes and product descriptions to align
with newly purchased inventory.
• Financial Analysis Calculate costs, profits, and sales of products to ensure financial
accuracy.
• International Shipments Management Oversee logistics related to international shipments
of supplies and products.
• Government Documentation Draft official letters for government approvals
regarding product usage, ensuring compliance.