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Rashiqah Matthews, National Field Manager

Rashiqah Matthews

National Field Manager·Clover South Africa

South Africa

Bachelor's degree, Marketing & Management

Work experience

Total years of experience: 12 years, 9 months

National Field Manager

July 2019 - Present

Clover South Africa

South Africa

July 2019 - Present

Key Functions:
oFormulating SMART Sales objectives and perfect execution thereof for Clover’s Principal products and clients
o Formulating action plans to achieve sales objectives, increase sales volumes and gross profit within the area of responsibility
o Good working knowledge of internal sales strategies and procedures, and perfect execution thereof
o Time management, effective and goal driven trade visits; focusing on the principal products
o Building sustainable and flexible working relationships with self-owned business customers to create an effective working environment
o Develop and grow the principal category nationally
o Resolve complaints/problem solving
o Monitor customer pricing, promotions and sales performance; using all available information to formulate and implement sales strategies
o Deadline management
o Optimal output, identifying all possible constraints and remedial action

Company industry:
Other Business Support Services
Job role:
Sales

account manager

November 2018 - June 2019

Clover South Africa

South Africa

November 2018 - June 2019

Key Functions:
o Formulating SMART Sales objectives and perfect execution thereof within a specialized channel
o Formulating action plans to achieve sales objectives, increase sales volumes and gross profit within the area of responsibility
o Good working knowledge of internal sales strategies and procedures, and perfect execution thereof
o Time management, effective and goal driven trade visits
o Building sustainable and flexible working relationships with self-owned business customers to create an effective working environment
o Develop and grow area of responsibility
o Resolve complaints/problem solving
o Monitor customer pricing, promotions and sales performance; using all available information to formulate and implement sales strategies
o Deadline management
o Manage and coach 20 Merchandisers on best practices
o Understanding and supporting diversity
o Optimal output, identifying all possible constraints and remedial action

Company industry:
Other Business Support Services
Job role:
Sales

Field Manager

February 2018 - October 2018

Smollan - Tiger Brands Field Sales

South Africa

February 2018 - October 2018

Key functions:
o Target driven: Meeting and exceeding Tiger Brands budget targets by taking accountability for sales activities of 14 retail stores in Gauteng.
o Marketing: Implement promotional activities to go beyond a product or service by being creative and personifying brands.
o Training: Empowering and developing store managers to shift from repetitive techniques, to more fluid ones, thinking outside the box with unique strategies intended to grab the attention of a consumer’s mind and wallet.
o People Management: Leading, training and managing a team of 20-30 employees.
o Product Management: Teach and promote content strategy to capture the attention of a target audience by creating new innovative ideas.
o Above the Line: Use developers to build online brand presence on social media platforms resulting in increased store turnover.
o Operations: Monitor and implement process to streamline in store work flow.
o Using physiology: Client interaction and behavior, promoting employee team work and mentorship.

Company industry:
Business Support Services
Job role:
Sales

Events Marketing

June 2013 - October 2017

Promotionettes

South Africa

June 2013 - October 2017

Key Functions:
o Providing promotional duties at exhibitions, banquets, awards, conferences, product launches, promotions and VIP meet and greets.
o Develop and maintain a positive company image
o Network and build trusting relationships with potential clients
o Assist in organizing marketing events
o Track customers’ preferences and suggest advertising and positioning ideas
o Working with companies such as Nedbank, SuperSport, Telkom, MTN, Black Label and others.

Company industry:
Marketing
Job role:
Marketing and PR

marketer

November 2013 - May 2017

Red Bull

South Africa

November 2013 - May 2017

Key functions:
o Assessing and reporting on strategic initiatives
o Establish / maintain productive and professional relationships with clients and customers
o Business planning and forecasting
o Product sampling and marketing
o Research and feedback reports
o On premise and off premise sales support
o Event marketing and 3rd party support with events
o Data capturing and stock take

Company industry:
Marketing
Job role:
Marketing and PR

Education

University of the Witwatersrand

March 2018

March 2018

Bachelor's degree, Marketing & Management

South Africa

GPA (rating): Excellent

GPA (rating): Excellent

I have a Bachelor of Commerce degree from the University of the Witwatersrand, majoring in Marketing and Management.

Languages

English

Expert

Afrikaans

Intermediate

Arabic

Beginner