Marketing account manager
Multiply Marketing consultancy
مجموع سنوات الخبرة :8 years, 5 أشهر
Strategic marketing & PR planning and execution along with Roadmap development.
Developed & implemented social media strategy along with editorial calendar, posting and getting engagement for my clients.
Plan & execute all SEM, email social Media & display advertising campaigns.
Developing and implementing digital customer acquisition campaigns.
Optimizing landing pages, websites, sales funnels, and page content.
Creating and managing delivery of digital campaigns.
Event manager for various clients running the show from A to Z.
Conduct branding workshops, trainings and presentations.
Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, cost and markup factors.
Managing and servicing clients on retainer contract basis, and assisting with other ad-hoc projects. Profiles include contractor, engineering consultancy, real estate development, FMCG, asset management, community management, facility management, renewable energy, and a luxury desert resort, among others.
Developing and maintaining an in-depth knowledge of each account and its business sector and issues and programs affecting it through data collection and industry monitoring, as well as working closely with the research division for producing daily and quarterly reports.
Working with each account to determine issues, identify solutions and develop strategies and action plans in order to achieve successful results. Also, encourage understanding and cooperation in regards to needed products and services.
Marketing mix, activations, PR, loyalty programs, marketing materials, tie-ups, advertising, digital marketing, and social media.
Managing agencies and developing internal and external projects, content creation, and organizing and managing events (exhibition participations, annual corporate dinners, among others).
Working closely with and selecting the relevant suppliers for needed materials, including printing press, stand contractors, radio/ video production, corporate gifts, performance talents, models and hostesses, among others
Managing media relations and drawing attention to newsworthy events through press releases, interviews, media kits, and media tours.
Targeted potential business deals by contacting potential clients; discovering and exploring opportunities.
Working on one of the most strategic projects for RTA- Naming Rights of the metro stations.
Strategic planning for approaching the targeted clients (internally with the stakeholders).
Identification of opportunities for campaigns, services, and distribution channels that will lead to an increase in managing new accounts and existing ones.
Responsible for marketing activation for RTA strategic partners.
Defining the objective expectations for a team member about how status updates, issues and risks will be communicated.
Help team members understand the vision and objectives for NR project and how its outcomes could benefit both organizations.
Prepare the plan and the projection of the coming year.
Building a storyboard for presentation purposes to the top management about the Dubai Metro Naming Rights initiatives.
Provide the necessary advice by providing strategic guidance on marketing, communications and business development opportunities that are effective and generate positive, measurable results for the Naming Rights Project.
Organizing and planning the execution for RTA Stakeholders.
Working closely with the sales and marketing team to close deals for naming rights project.
Closes new business deals by coordinating requirements; developing and negotiating contracts.
Strategic planning and implementation for client’s projects.
Plan and prepare exhibitions, conference, events, weddings, seminars and workshops for clients and execute the show fully.
Constructing financial reports, budget allocating, and timeline management report.
Manage exhibitions and events internally and with third parties.
Prepare full-fledged presentation proposal for the client’s demand.
On site operation during events and exhibitions.
Plan and organize the venues and ceremonies of our clients.
Development, production and delivery of projects from proposal right up to delivery.
Devise and implement both strategic and tactical digital marketing plans.
Create and implement integrated digital marketing campaigns as planned.
Setting, communicating and maintaining timelines and priorities on every project.
Communicating, maintaining and developing client relationships.
Maintaining existing clients through marketing strategy analysis.
Liaising with the studio to ensure all clients requests are adhered to, and are in line with other advertising campaigns whilst still keeping within the company’s policies & procedure.
Run and execute marketing campaigns.
Maximize revenue by offering our full services and making sure our clients are satisfied.
Working with other account managers to scope, agree and deliver based projects.
Helping to form and implement all marketing strategies for clients.
Deals with government and high-medium entities/clients.
Handles and manage varies number of clients.
Track and record activity on accounts and close deals and meet targets.
Set and meet performance KPI’s for speed, efficiency, sales & quality including add-on sales, call time, attendance & conversions.
Meeting and liaising with clients to discuss and identify their advertising requirements.
Worked under various KPI’s including $100, 000 worth of Investments per month.
Presenting the campaign ideas and budget to the client.
Working with the account manager to brief media, creative and research staff, and assisting with the formulation of marketing strategies.
Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
Negotiating with clients and agency staff about the details of campaigns.
Handling budgets, managing campaign costs and invoicing clients.
Sales on services we provide.
Monitoring the effectiveness of campaigns.
Sales on exhibitions stands and accounts.
Arranging and attending meetings.
Making ‘pitches’ along with other agency staff, to try to win new business for the agency.
Track and record activity on accounts and close deals and meet targets.
Working on the clients demands for advertising campaigns
Prepare Status Reports.
World Port & Trade summit Exhibition-2011
Sial Middle East Exhibition-2010
Responsible for organizing affairs At Exhibition being held at turret media.
Responsible for daily client check up and sales operations, handling accounts, and executing on field work.
Meeting up clients and selling our product.
In charged of getting delegates on board.
Ensured internal communication was efficient across the company: Sales, Market, and Customer Support.
Drawing out report for the management line on the work done directly through the sales and ensuring every account has been met to our clients.
Working with other teams in designing the campaign, brochures, promotions and websites.
Responsible for client servicing as well as helping grow the client/project base -through organic growth and new business opportunities.
Meeting up clients and solving the issues.
Responsible for following out clients regarding invoices, payments, conflicts.
Coordinates between events team and marketing team.
Taking and managing incoming calls quoting, selling in regards of stands spacing.
Helped in strategic event planning.