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رأفت إبراهيم, Business Development Operations Manager

رأفت إبراهيم

Business Development Operations Manager·Al Shmokh Holding Co.

الكويت

بكالوريوس, Administration And Business Administration

الخبرة العملية

مجموع سنوات الخبرة: 31 سنوات, 1 أشهر

Business Development Operations Manager

يناير 2024 - حتى الآن

Al Shmokh Holding Co.

الكويت، الكويت

يناير 2024 - حتى الآن

• Led cross-functional operations, implementing SOP frameworks, KPI dashboards, and operational improvement initiatives to enhance efficiency and performance.
• Led the sales division while overseeing operations to ensure performance
integration and enhance customer satisfaction.
• Assigned by management to merge operations under sales supervision in order
to align quality control with sales vision and achieve higher service standards
across various sectors.
• Designed and implemented integrated quality systems that improved customer
experience and increased retention rates.
• Developed workflows that connected sales, marketing, and operations to
optimize efficiency.
• Established KPIs linking service quality with customer satisfaction and business
performance.
• Trained teams to adopt quality standards and embrace a culture of continuous
improvement.
مجال الشركة:
البناء والتشييد
الدور الوظيفي:
الإدارة

Sales Manager

يناير 2021 - ديسمبر 2023

Al Shmokh Holding Co.

الكويت، الكويت

يناير 2021 - ديسمبر 2023

• Drove market development and growth strategies across multiple B2B sectors.

• Recruited and trained sales & marketing teams to achieve expansion goals.

• Aligned marketing plans with business objectives, increasing competitiveness.

• Applied market intelligence to identify opportunities and guide expansion.

• Supervised rollout of CRM (Bitrix24) integrated with sales & marketing.

• Managed partnerships with regional stakeholders to expand business reach.
مجال الشركة:
البناء والتشييد
الدور الوظيفي:
المبيعات

Commercial Manager

أكتوبر 2017 - سبتمبر 2021

Al Shmokh Holding Co.

الكويت، الكويت

أكتوبر 2017 - سبتمبر 2021

• Developed new business units in HORECA, tourism, and medical sectors.

• Designed and executed commercial plans, built and managed teams.

• Formed strategic partnerships in local and regional markets.

• Supervised sales & marketing activities within an integrated framework.

• Prepared policies and quality manuals to ensure compliance.

• Enhanced coordination between commercial, operations, and finance teams.
مجال الشركة:
البناء والتشييد
الدور الوظيفي:
الإدارة

Assistant General Manager

يناير 2015 - سبتمبر 2017

Interlinks Investment & Business Development Co.

الكويت، الكويت

يناير 2015 - سبتمبر 2017

• Established Interlinks as a sister company of Ossos, serving as the investment
arm in Turkey and Europe.
• Designed and executed business strategies to open new channels and form joint
ventures in Turkey.
• Built a real estate and investment network connecting Arab investors with
opportunities in Turkey and surrounding markets.
• Positioned Interlinks as the European gateway for Ossos Group, within a
Complementary Positioning Strategy combining Arab identity with a foreign
presence to strengthen competitiveness and maximize deal opportunities.
• Coordinated between boards of directors and executive teams to ensure unified
objectives across both companies.
مجال الشركة:
العقارات
الدور الوظيفي:
المبيعات

Assistant General Manager - Business Development Sector

مارس 2013 - سبتمبر 2017

Ossos Business Development Co.

الكويت، الكويت

مارس 2013 - سبتمبر 2017

• Directed Business Development Sector as mandated by the board.
• Delivered services for SMEs and new ventures.

• Converted concepts into investor-ready opportunities, boosting pipeline.

• Developed marketing strategies, product launches, and campaigns.

• Established CRM units to digitize workflows and improve integration.

• Designed policies and training programs to sustain performance.

• Built strategic partnerships with developers, dealmakers, and real estate stakeholders.
مجال الشركة:
العقارات
الدور الوظيفي:
الإدارة

Commercial Manager

مايو 2010 - مارس 2013

Ossos Business Development Co.

الكويت، الكويت

مايو 2010 - مارس 2013

• Led sales & marketing managers in distributing food, luxury, and consumer products via cooperatives, hypermarkets, and cafés.

• Developed and managed home delivery services to strengthen customer reach.

• Supervised exhibitions and events to enhance brand visibility.

• Managed government supply contracts for consumer products.

• Designed and delivered B2B services for corporate clients, expanding customer base.

• Directed and trained teams to ensure efficiency and achieve commercial targets.
مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
المبيعات

Marketing and Public Relations Manager

يوليو 2007 - أغسطس 2009

Ossos Business Development Company

الكويت، الكويت

يوليو 2007 - أغسطس 2009

• Developed marketing plans and PR campaigns to support sales and strengthen brand positioning.

• Designed and executed sponsorship campaigns for sports and community events.

• Created and launched Private Label products, including brand identity and packaging.

• Supported non-Arab suppliers in localizing product labels and marketing campaigns.

• Designed marketing materials (catalogs, brochures, advertisements) and company websites.
مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
التسويق والعلاقات العامة

Head of Public Relations Department

يوليو 2000 - يوليو 2007

Dakheel Aljassar Electrical Industries Co.

الفراوانية، الكويت

يوليو 2000 - يوليو 2007

• Established the PR Department from scratch as a central unit serving the entire group.

• Developed corporate communication plans and strengthened relationships with clients and suppliers.

• Organized conferences, seminars, and international exhibitions promoting national exports.

• Designed and executed B2B loyalty programs; enhanced customer experience through upgraded showrooms.

• Conducted market research and intelligence to support strategic decisions.

• Provided marketing support across industrial, commercial, and service sectors.

• Contributed to establishing new regional ventures and expansion beyond Kuwait.

• Modernized company systems and supported the group’s regional transformation vision.

• Upgraded PR Department to function as an in-house marketing & advertising agency.

• Certified as ISO 9001 Internal Auditor.
مجال الشركة:
الصناعات الثقيلة
الدور الوظيفي:
التسويق والعلاقات العامة

Branch Manager/Supervisor

مايو 1998 - يوليو 2000

Al Majdali Group

الكويت، الكويت

مايو 1998 - يوليو 2000

• Managed order processing and delivery operations, supervising production teams.

• Coordinated promotional campaigns and field marketing activities.

• Monitored operational performance and applied quality control measures to ensure customer satisfaction.
مجال الشركة:
الإعلان
الدور الوظيفي:
التسويق والعلاقات العامة

Marketing Officer

أكتوبر 1994 - مايو 1998

Al Majdili Group

شرق، الكويت

أكتوبر 1994 - مايو 1998

• Assisted in implementing marketing strategies and preparing promotional materials.

• Supported sales activities and contributed to expanding the customer base.

• Collaborated in trade shows and promotional campaigns with the marketing team.
مجال الشركة:
التسويق
الدور الوظيفي:
التسويق والعلاقات العامة

التعليم

Arab Open University (OU UK Educational Materials)

يناير 2013

يناير 2013

بكالوريوس، Administration And Business Administration

الكويت

المعدل التراكمي (نقاط): 2.32 من 4

المعدل التراكمي (نقاط): 2.32 من 4

Earned a Bachelor's degree in Business Administration while managing full-time professional responsibilities and family commitments — demonstrating discipline, time management, and perseverance throughout the academic journey.

High Studies Institute

أبريل 1997

أبريل 1997

دبلوم، Computer Sciences

الكويت

المعدل التراكمي (التقدير): جيد جداً

المعدل التراكمي (التقدير): جيد جداً

Office Applications, Microsoft Access and Computer Maintenance.
عرض المرفق

Andalus Institute

يناير 1997

يناير 1997

دبلوم، Graphic Design

الكويت

المعدل التراكمي (التقدير): جيد جداً

المعدل التراكمي (التقدير): جيد جداً

Graphic design software with thCompleted specialized training in graphic design and visual layout for newspapers, magazines, advertisements, and various printed materials on Apple Macintosh systems. The program emphasized creative publishing concepts and professional production standards. Attended the course while maintaining a full-time job across dual work shifts, reflecting strong commitment to continuous learning and career development.e concept of the Jour

Skills

Project Management
Expert
Project Management
Expert
Strategic Partnership Management
Expert
Strategic Partnership Management
Expert
Commercial Operations
Expert
Commercial Operations
Expert
Marketing Strategy
Expert
Marketing Strategy
Expert
B2B Marketing
Expert
B2B Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Business Development
Expert
Business Development
Expert
Business Development Strategy
Expert
Business Development Strategy
Expert
Market Expansion (GCC & Turkey)
Expert
Market Expansion (GCC & Turkey)
Expert
Strategic Partnerships Development
Expert
Strategic Partnerships Development
Expert
Marketing Strategy & Brand Positioning
Expert
Marketing Strategy & Brand Positioning
Expert
Public Relations & Corporate Communications
Expert
Public Relations & Corporate Communications
Expert
Commercial Operations Management
Expert
Commercial Operations Management
Expert
KPI Design & Performance Management
Expert
KPI Design & Performance Management
Expert
Risk Management & Compliance
Expert
Risk Management & Compliance
Expert
CRM Administration (Bitrix24)
Expert
CRM Administration (Bitrix24)
Expert
ERP Integration (Odoo ERP)
Expert
ERP Integration (Odoo ERP)
Expert
Digital Transformation Leadership
Expert
Digital Transformation Leadership
Expert
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
COORDINATING
Intermediate
COORDINATING
Intermediate
ELECTRICAL INDUSTRY
Intermediate
ELECTRICAL INDUSTRY
Intermediate
FINANCE
Intermediate
FINANCE
Intermediate
INFORMATION TECHNOLOGY
Intermediate
INFORMATION TECHNOLOGY
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MARKETING MANAGEMENT
Intermediate
MARKETING MANAGEMENT
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
SALES
Intermediate
SALES
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
Project Management
Expert
Project Management
Expert
Strategic Partnership Management
Expert
Strategic Partnership Management
Expert
Commercial Operations
Expert
Commercial Operations
Expert
Marketing Strategy
Expert
Marketing Strategy
Expert
B2B Marketing
Expert
B2B Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Business Development
Expert
Business Development
Expert

حسابات مواقع التواصل الاجتماعي

اللغات

العربية

اللغة الأم

الانجليزية

متمرّس

العضويات

International Public Relations Association (IPRA)

Senior Member

March 2007

International Public Relations Association - Gulf Chapter (IPRA-GC)

Senior Member

March 2007

التدريب و الشهادات

الشهادات
ISO 9001:2000 Internal Auditing.
Kaizen Management.
التدريب
Google Digital Garage – Digital Marketing Fundamentals (In Progress)
Google Digital Garage
May 2025
Graphic Design
Andalus Institute
Jan 1994
Kuwait Conference of Public Relations
International Public Relations Association
Feb 2008
Kuwait's Second Conference On Corporate Social Responsibility (CSR).
International Public Relations Association - Sponsored by UNDP.
Apr 2007
Kuwait Conference of Public Relations
International Public Relations Association
Dec 2006
ISO 9001-2000 Internal Auditing.
Human Investment Co.
Jan 2005
Penetration Sales Strategy, Customer Care and Increasing Sales Demand.
International Business Institute
Mar 2005
Problem Solving for Kaizen at Workshop in TMQ Way.
Abdul Aziz H. Al-Sagar Training Center & Japan Productivity Center for Socio-Economic Development
May 2006

التوصيات

eslam elmohandes

أكتوبر 2025

أكتوبر 2025

finance manager •Colleague

I had the privilege of collaborating with Raafat Alshaikh at Al Shmokh Holding Company, where we worked closely on aligning financial insights with business development and marketing strategies. Raafat demonstrated an exceptional ability to connect commercial vision with operational and financial realities — turning business objectives into structured plans supported by clear metrics and accountability. He brings a high level of professionalism, integrity, and cross-departmental awareness that makes him a trusted partner in achieving sustainable growth.

الهوايات والاهتمامات

Conducting brainstorming sessions on socio-economic events and analyzing their micro & macro economi
Exploring emerging trends in marketing and process improvement
Organizing professional events and networking sessions
Mentoring young professionals in business development
Reading business strategy and leadership books