Operations Manager
Patchi Industrial SAL
مجموع سنوات الخبرة :19 years, 11 أشهر
• Reporting to the General Manager and CEO
• Establishing productive, professional relationships with key personnel in assigned partner accounts
• Coordinating with different company management departments and the four factory managers while forming the main link between them to facilitate the work flow and deliver the sales orders on time with the right quantity and best quality
• Factories monitored: Main chocolate factory, Printing factory, Flowers factory, Workshop (for souvenirs & decorated chocolates), and Silver factory
• Managing all sales orders, organizing/scheduling/filtering/prioritizing them by delivery date, client name, and category
• Providing suggestions and recommendations to initiate major changes in planning of commercial and industrial aspects for the higher administration
• Reporting periodic reports about achievements and progress for accomplishing administrative work goals and standards
• Managing potential channel conflict with other factories/franchises by fostering excellent communication internally and externally, and through strict adherence to management rules of engagement
• Evaluating performance of most departments in the company
• Managing Lean manufacturing concepts and ensure implementation
• Setting training programs after identifying needs through competencies matrix charts
• Applying tactics for organization, orderliness, cleanliness of factory work stations
• Handling clients complaints and thoroughly investigating them with concerned parties by applying “Root-cause analysis” tactic to generate Problem & Solution reports
• Following up production of these orders with factory managers while following up with procurement manager about their respective raw material arrival times
• Working on Safety Stock analysis for the aim of reducing the high stock levels
• Giving the proper direction for quality and packaging steps in the packing & finished goods warehouses
• Assuring the implementation of ISO standards 9001:2015 Quality Management System and ISO 22000 Food Safety Management System
• Setting strategic marketing & advertising planning and market penetration strategies for Isofood
• Analyzing market trends and recommend changes to marketing and business development strategies based on analysis and feedback
• On-going & timely monitoring & evaluating of competitor’s activities
• Creating and managing social media platforms
• Handling PR, media planning & media buying for all ATL & BTL activities
• Creating and presenting Isofood’s portfolio and products catalogues
• Highly coordinating with sales and purchasing departments for leads and stock updates and raw material price trends
• Maintaining excellent relationship with main importers, distributors, and media representatives from TV, outdoor, radio, newspapers, magazines and online
• Handling all corporate identity, marketing, advertising, and communications related materials
• Working on product creation from its ingredients, bottle shape, label & design and packaging of new flavored mayonnaise squeeze bottles
• Evaluating and short-listing trade fairs for proper relevant selection to the business
• Outsourcing quantitative market research data and creating new questionnaire for current & newly launched products for the markets of interest
• Launching new product ranges (ketchup, and oil categories)
• Working for Levant, GCC, and African markets
• Enhancing current distribution channels
• Conducting field visits to key accounts and key groceries
• Supervising subordinates, assigning tasks and following up to ensure successful completion as per deadlines set
• Training team members through presenting marketing scenes and trends
• Managed all senior client relationships on ZAIN telecom and several key accounts
• Established overall strategic media approach and overall media planning product
• Extensive understanding of the brand and category dynamics and their short-and-near horizon challenges
• Conferring with outside creative advertising agencies and marketing teams to establish media goals, objectives and strategies and provide leadership when necessary in developing, negotiating and implementing creative media solutions
• Worked on business development projects
• Providing clients with research and digital reports related to current and upcoming campaigns
• Preparing quarterly / annual business reviews and budget forecasts
• Oversaw the marketing communications department and responsible for managing client's strategic planning and buying needs • Handled Korek-Orange telecom account in Iraqi market and other accounts like LC Waikiki (Egypt & Iraq specific markets), Bankmed, and MAC (Chevrolet) • Worked with account teams to develop marketing strategy briefs • Implemented, monitored, and evaluated the overall marketing activities set • Prepared and presented communication plans, including objectives, strategy, rationale, and all backup materials • Supervised the execution of plans, including preparation of budgets, schedules of insertions, contracts, and supporting materials • Prepared marketing reviews, budget recaps for current accounts • Trained and supervised buyers and planners in all media • Attended strategy meetings for new business and pitch to potential clients • Assisted finance department in reconciling variances and assuring proper payments
Lecturing in Leadership and Promotional Strategy courses
• Responsible for managing the client's media buying and communication planning needs like Aishti, L’Oreal, Bledina, Libanlait, Cadbury, Vileda, McDonald’s, & Coca-Cola
• Competitive and brand category analysis understanding
• Signed deals with suppliers for monthly or/and yearly contracts depending on the volume
• Performed supplier and client meetings on a weekly basis
• Trained new employees or/and trainees to generate the best performance and output
• Worked on business reviews through identifying trends & synergies, setting marketing plans, strategies and tactics
• Conducted budget & media tracking
Spring semester (2002): Received dissertation