رائد الطراونة

General Manager·Hi Phone Telecom

الإمارات العربية المتحدة

الثانوية العامة أو ما يعادلها, finance executives

الخبرة العملية

مجموع سنوات الخبرة: 25 سنوات, 6 أشهر

General Manager

فبراير 2019 - مارس 2021

Hi Phone Telecom

دبي، الإمارات العربية المتحدة

فبراير 2019 - مارس 2021

مجال الشركة:: الاتصالات والشبكات
الدور الوظيفي:: الإدارة

General Manager

فبراير 2019 - مارس 2019

HiPHONE TELECOM

الإمارات العربية المتحدة

وجدت هذه الوظيفة عبر بيت.كوم

فبراير 2019 - مارس 2019

Leading mobiles & accessories retailers with over 36 point of sales with more than 200 team members
presented in the UAE leading malls
• Annual sales budgeting considering other business channels (Retail, Corporate, E-commerce sales channels).
• Formulate and execute company’s strategic plan (Sales, Purchasing, Products development, and Inventory
management)
• Set and achieve key performance targets for sales, delivery, cost, expenses, and other measurements of
operational performance.
• Identify, create, and develop new business opportunities, sourcing of new products, market feasibility study
and principal management.
• Manage all sales-related activities covering setting and strictly monitoring of sales targets and ensures
accurate delivery of products in all sales channels.
• Developing the purchasing process avoiding overstocking the points of sales.
• Communicate operational/sales results, activities, etc. to executive management and provide
recommendations and plans for ongoing improvement.
• Formulate performance measures, parameters, and targets, in line with the business objectives and agreed
every year on performance review, with targets set for the subsequent year.
• Coordinate with the CEO for all operation priorities & objectives and long & short-term business plans.
• Margin improvement followed with product extension applied on-demand categories.
• Malls communications (new locations, rent reductions, incoming projects).
• Review & control HR operational issues (JD’s, KPI’s & KRA, SOP, Back office policies, incentives) ensure inline
with business needs.

مجال الشركة:: الاتصالات والشبكات
الدور الوظيفي:: الإدارة

Head of Retail

يونيو 2013 - يونيو 2018

Swiss Arabian Perfumes Group

الإمارات العربية المتحدة

وجدت هذه الوظيفة عبر بيت.كوم

يونيو 2013 - يونيو 2018

• Annual & monthly sales budget vs target benchmark followed with new business channels.
• Annual stock budget (products, categories, new launches) meets sales budget.
• Develop strategic planning, new business channels & new stores opening, SOP, brand & pricing positioning,
and market development research.
• Managing over 280 team members considering 14-line managers.
• Marketing roadmap across enhancing the business to achieve significant turnover and profitability in varies
regions during the difficulties of business trends meet branding guidelines.
• Business agreements & franchises, negotiation with mall contacts.
• Conceptualize and support implementation (customer loyalty system, seasonal activities & promotions, Brand
launching) with related marketing & communication strategies.
• Manage product lines/movement and coordinate with the brand department for product development.
• Monitor market share evolution and tracking market & c competitor’s activities & products.
• Stock monitoring, product movement, and stock liquidation action for low-rated sales movement.
• Target monitoring, benchmark shops & team-wise reviews, and clarify sales factors (products, customers profile,
footfall, team, and marketing activities).
• Developing and implementing regional products launching activities, with related ATL and BTL Marketing
activities (campaigns, shop-in-shop deployment, managing and implementing merchandising guidelines).
• Implementation of executing new product launch, with higher sales margin through high end & luxury
finishing meet higher customer segments.

مجال الشركة:: الإنتاج الصناعي
الدور الوظيفي:: الإدارة

Country Manager

أبريل 2010 - فبراير 2013

i2 Mobile / Itsalat International Co

الإمارات العربية المتحدة

أبريل 2010 - فبراير 2013

Plan and direct the operation excellence retail division in terms of formulating policies SOP’s, sales budget
tracking, new startup branches, brands performance, and staff development as assigned tasks.
• Financial and profitability cost controls with recommendations for sales budgets per area/branches, and
monitoring business benchmark.
• Review shops/team KPIs and performance (sales targets, inventory movements with related promotions
activities, brand guidelines.
• Benchmark shops against each other, set & clarify objectives and identify best practices monthly.
• Review salaries and incentive for teams in liaison with finance and HR applied with recommendations wherever
required.
• Oversee in-store operational activities to enhance operation excellence through scheduled and unscheduled
visits to shops.
• Liaise with brand managers all marketing activities within calendar promotional events and mall activities.
• Oversee effective stock management & visual merchandising of shops and provide necessary direction and
training to ensure consistent and timely refreshing of visual displays.
• Ensure proper motivation and coaching for shops team, and receives necessary

الدور الوظيفي:: الإدارة

Regional Retail Manager

يونيو 2006 - فبراير 2010

KSA

الإمارات العربية المتحدة

يونيو 2006 - فبراير 2010

Working to design and build up a regional retail sales process, and standard concept strategy.
• Executed the sales strategy through leading and coordinating specific vendor’s sales target planning to
develop retail sales activities.
• Analyzing business evaluated competitive challenges and identified opportunities for growth through
vendor’s business partners.
• Responsible for continuously monitoring the development of retail business in each territory in terms of market
share, distribution, visibility and product mix.
• Responsible for providing a continuous/cohesive flow of market intelligence from the markets in his territory on
competitor activities and pricing, market characteristics and trends, price waterfalls, benchmarking reports,
distribution and visibility.
• Responsible for initiation and co-ordination of any country specific support activity to achieve objectives
agreed upon in the Business-Marketing plans.
• Maintaining completed retail process to all activities, coming up with automated system measuring (Stock
Orders, Logistics, Monthly staff/showrooms evaluation system, pricing structure).

مجال الشركة:: البناء والتشييد
الدور الوظيفي:: الإدارة

Retail Sales Manager

أكتوبر 2000 - مايو 2006

Aptec Gulf L.L.C

الإمارات العربية المتحدة

أكتوبر 2000 - مايو 2006

Authorized distributor for Nokia & Sony Ericsson.
• Build and orchestrated the retail division & corporate sales channels for Aptec Mobiles.
• Implementing standard & coherent operating procedures within secured guidelines aligned with company
sales strategy.
• Apply business planning & target budgeting based on market segments in the telecom field, followed with
vendor’s business strategy.
• Direct responsibilities for stock forecasting meet sufficient stock level meet sales target concentrating on fast
profitable stock movement.
• Pricing control meet market competition and aligned with desired margin.
• Implementation of processing new retail rules & sales policies to meet vendors/sales guidelines.
• Implementation of showrooms/team evaluation strategy measured with sales benchmarking with direct team
monitoring ensure aligned with sales target.
• Implementation for unique retail added values compare to other competitors.
• Established corporate sales channels with government & simi-governments companies, banks.

الدور الوظيفي:: المبيعات

Retail Sales Manager

أكتوبر 1997 - أغسطس 2000

Global Link Communication

الإمارات العربية المتحدة

أكتوبر 1997 - أغسطس 2000

Responsible for retail sales division (Telefonica & Radio Shack)
• Responsibilities & KPI’s will be provided upon your inquiries.

مجال الشركة:: البيع بالتجزئة وبالجملة
الدور الوظيفي:: المبيعات

Store Supervisor

أغسطس 1994 - يوليو 1997

Jordanian Investment & Supply – Safeway Stores

الأردن

أغسطس 1994 - يوليو 1997

Responsibilities & KPI’s will be provided upon your inquiries.
All experiences reference & necessary details will be provided upon inquiry.

الدور الوظيفي:: المبيعات

التعليم

London Business School

يناير 2014

الثانوية العامة أو ما يعادلها، finance executives

الإمارات العربية المتحدة

The University Of Jordan

يونيو 1994

بكالوريوس، Administration And Business Administration

الأردن

Skills

Warranty

Expert

Warranty

Expert

Administration

Expert

Administration

Expert

Wholesale

Expert

Wholesale

Expert

Vendor

Expert

Vendor

Expert

Acting

Expert

Acting

Expert

BUDGETING

Expert

BUDGETING

Expert

BUSINESS PLANS

Expert

BUSINESS PLANS

Expert

MARKETING

Expert

MARKETING

Expert

POLICY ANALYSIS

Expert

POLICY ANALYSIS

Expert

PRICING

Expert

PRICING

Expert

RETAIL

Expert

RETAIL

Expert

RETAIL SALES

Expert

RETAIL SALES

Expert

SALES

Expert

SALES

Expert

STRATEGIC

Expert

STRATEGIC

Expert

BENCHMARKING

Expert

BENCHMARKING

Expert

Warranty

Expert

Warranty

Expert

Administration

Expert

Administration

Expert

Wholesale

Expert

Wholesale

Expert

Vendor

Expert

Vendor

Expert

Acting

Expert

Acting

Expert

اللغات

العربية

المستوى: متمرّس

الانجليزية

المستوى: متمرّس

الهوايات

Badminton, Volleyball, Cooking

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رائد الطراونة

مشاركة سيرتي الذاتية

الخبرة العملية

General Manager

General Manager

Head of Retail

Country Manager

Regional Retail Manager

Retail Sales Manager

Retail Sales Manager

Store Supervisor

التعليم

London Business School

The University Of Jordan

Skills

اللغات

الهوايات

Badminton, Volleyball, Cooking