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رفيق زاهر محمد زاهر, Category Sales & Marketing Manager (Food Category)

رفيق زاهر محمد زاهر

Category Sales & Marketing Manager (Food Category)·COPAD EGYPT (Copad Pharma)

مصر

بكالوريوس, accounting

الخبرة العملية

مجموع سنوات الخبرة: 19 سنوات, 3 أشهر

Category Sales & Marketing Manager (Food Category)

أبريل 2018 - حتى الآن

COPAD EGYPT (Copad Pharma)

القاهرة، مصر

أبريل 2018 - حتى الآن

Preparing a full marketing strategy for new food category & setting the necessary plans to execute and achieve identified organizational, marketing and sales short-term and long-term objectives & goals.
- Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.
- Working with creatives in copywriting, design and layout to produce branded marketing materials.
- Complete the sales operational requirements by scheduling and assigning employees, contracting with distributors and following up on work results.

مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
التسويق والعلاقات العامة

Sales & Marketing Manager (Horeca & Modern Trade)

يناير 2017 - يناير 2018

LYCHEE FRUIT BAR

القاهرة، مصر

يناير 2017 - يناير 2018

Description & responsibility:
- Establishes sales & Marketing department, pricing strategy and targeting segments for B2B & Modern Trade sections.
-
- The conclusion of hypermarkets contracts.
- Implements sales programs by developing field sales action plans.
- Maintains sales volume, product mix, promotions and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
- Complete the sales operational requirements by scheduling and assigning employees; following up on work results.

مجال الشركة:
إنتاج الأغذية والمشروبات
الدور الوظيفي:
المبيعات

Sales and Marketing Manager

نوفمبر 2015 - ديسمبر 2016

unipicks for food & beverage production S.A.E

القاهرة، مصر

نوفمبر 2015 - ديسمبر 2016

Description & responsibility:
- Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products
- Implements sales programs by developing field sales action plans.
- lead the direct sales and distribution.
- Maintains sales volume, product mix, promotions, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
- Complete the sales operational requirements by scheduling and assigning employees; following up on work results.

Achievement:
- Launching a new product (Talia Fresh Juices) and can make supply contracts for a lot of clients like (Marriott hotels, Starbucks) (clients of the market leader in this field) at 6 months.

مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
المبيعات

Sales and Marketing Manager

فبراير 2013 - أكتوبر 2015

nilco international for games and toys

القاهرة، مصر

فبراير 2013 - أكتوبر 2015

Description & responsibility:
- Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results.
- Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products
- Implements sales programs by developing field sales action plans.
- lead the direct sales and distribution.
- Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
- Complete the sales operational requirements by scheduling and assigning employees; following up on work results.
- Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies
- Contributes to team effort by accomplishing related results as needed.

Achievement:
- increase sales 100%.
- change the company rank at hyper one from 17 to 3 in 1st six months.
- at 2014 achieve the carrefour target in first quarter.
- launch a new product (monopoly deal) and make it one of the important games in Egypt in one year.
- launch a new Thailand brand (Tasia toys)

مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
المبيعات

Sales Supervisor

يونيو 2011 - يناير 2013

OASIS FOODS (for packaging and distribution)

القاهرة، مصر

يونيو 2011 - يناير 2013

Description & responsibility:
- Responsible for managing a retail staff within a business. Coordinates the shipping of goods, sets up displays, and assists customers and staff during business hours.
- launch a new product ( HAYAH ) rice, sugar and legumes
- Implements sales programs by developing field sales action plans.

مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
المبيعات

Sales Team Leader

يناير 2010 - مايو 2011

wecare for health care and services

القاهرة، مصر

يناير 2010 - مايو 2011

Provide team leadership and coaching
leading sales team contains of 6 members sale life, nun-life and medical insurance


Focus the team on the tasks at hand or the internal and external customer requirements

Coordinate team logistics

Communicate team status, task accomplishment, and direction

مجال الشركة:
التأمين
الدور الوظيفي:
المبيعات

financial planer

سبتمبر 2008 - ديسمبر 2009

Allianz egypt

القاهرة، مصر

سبتمبر 2008 - ديسمبر 2009

insurance sales

مجال الشركة:
التأمين
الدور الوظيفي:
المبيعات

junior business development

يناير 2007 - أغسطس 2008

wadi el neel for medical insueance

القاهرة، مصر

يناير 2007 - أغسطس 2008

sales corporate medical insurance

مجال الشركة:
التأمين
الدور الوظيفي:
المبيعات

التعليم

Ain Shams University

يونيو 2006

يونيو 2006

بكالوريوس، accounting

مصر

* Bachelor of commerce - accounting department from Ain Shams University (2006) - Egypt. * * Marital Sate: Single * Military Status: Exempted * * Owen a Car

ain shams University

يونيو 2006

يونيو 2006

بكالوريوس، faculty of commerce

مصر

Skills

Business Development
Expert
Business Development
Expert
Marketing
Expert
Marketing
Expert
FMCG
Expert
FMCG
Expert
Insurance
Expert
Insurance
Expert
Sales
Expert
Sales
Expert
BROKERAGE
Beginner
BROKERAGE
Beginner
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
DIRECT SALES
Expert
DIRECT SALES
Expert
EXCEL
Intermediate
EXCEL
Intermediate
INSURANCE BROKERAGE
Intermediate
INSURANCE BROKERAGE
Intermediate
LEADERSHIP SKILLS
Beginner
LEADERSHIP SKILLS
Beginner
MEDICAL INSURANCE
Intermediate
MEDICAL INSURANCE
Intermediate
MICROSOFT PROJECT
Intermediate
MICROSOFT PROJECT
Intermediate
Business Development
Expert
Business Development
Expert
Marketing
Expert
Marketing
Expert
FMCG
Expert
FMCG
Expert
Insurance
Expert
Insurance
Expert
Sales
Expert
Sales
Expert

اللغات

العربية
متمرّس
الانجليزية
متوسط