SENIOR MARKETING MANAGER
Sinch
Total years of experience :1 years, 2 Months
Orchestrated the complete Sinch Engage (Formerly Messengerpeople) marketing plan for the India market, encompassing performa nce marketing strategies, outbound activities, and content plans in close collaboration with the global team to optimize reach and impact. Implemented lead generation strategiesyielding a remarkable 64% increase in overall leads, generating over 500 opportunities thus fueling pipeline. Pioneered sales enablement initiatives, crafting impactful localized sales decks and success stories, resulting in 5 notable success stories and enhanced sales effectiveness. Presently heading the product marketing capabilities at Sinch India, driving strategic initiatives to enhance brand visibility, market positioning, and revenue generation.