UI/UX Designer
Freelancer
Total years of experience :6 years, 9 Months
Worked on 7+ custom UI/UX freelance projects across domains enhancing user experience and client satisfaction
* Conducted in-depth user research and usability testing to inform design decisions and improve product functionality
* Collaborated with clients across multiple industries to understand their business needs and translate them into effective design solutions
* Provided strategic design consultancy, helping clients identify opportunities for innovation and improvement in their digital products for startup’s in my locality
Worked as part of the DXR Eleva team which is responsible for the user interface of the X-ray machines which was sold globally
* Contributed to Eleva user interface, with 75% of users finding it easy of use and enhances patient care efficiency
* Wore multiple hats as I was also the Software Technologist responsible for the user interface development and also a Product Designer who oversaw the full product cycle from ideation to production
* Built User Flows in Figma to streamline navigation paths
Collaborated closely with Nedbank, a leading financial services group in South Africa, specializing in wholesale and retail banking, insurance, asset and wealth management
* My role as an Off-Shore Developer focused on rapid problem identification and solution implementation for client issues
* Leveraging expertise in software development and financial technology to enhance Nedbank's service delivery and customer satisfaction by 12%
Developed an Integrated Planning Environment (IPE) application for requirement gathering which was used by over 1000+ people for internal planning inside our Bosch Network
* Oversaw the full product cycle from idea to production
* Executed strategies that significantly boosted the platform's activation rate, with 40% of new users engaging
* Led a team of 3 designers, devs and product managers