Rajiv Prabhu, Marketing Strategist

Rajiv Prabhu

Marketing Strategist

Creatix Digibar

Location
India - Mumbai
Education
Master's degree, Digital Marketing
Experience
8 years, 2 Months

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Work Experience

Total years of experience :8 years, 2 Months

Marketing Strategist at Creatix Digibar
  • India - Mumbai
  • My current job since May 2021
Digital Marketing Manager at Lateralview Technologies Pvt Ltd
  • India - Mumbai
  • October 2020 to December 2020

- Build, plan and implement the overall digital marketing strategy.

- Manage and train the rest of the team
Stay up to date with the latest technology and best practices.

- Manage and oversee various digital marketing channels.

- Measure ROI and KPIs


- Oversee all the company's social media accounts.

- Suggest activities for improving the quality of online content.

- Track and measure SEO and Google Analytics metrics and provide reports
Build an inbound marketing plan.

- Research and forecast future sales and performance trends.

- Lead, supervise and motivate members of the digital marketing team.

- Research competitors and provide suggestions for improvement.

- Keep abreast with industry and market trends and best practices

Sr Customer Service Executive at Teleperformance - India
  • India - Mumbai
  • November 2019 to August 2020

-Deal directly with customers by telephone. electronically or Calls Respond promptly to customer inquiries.

-Obtain and evaluate all relevant information to handle product and service inquiries Serve customers by providing product and service information; resolving product and service problems through co-ordination with internal and external departments and/or parties.

-Resolve customer complaints through analysis of the problem; providing optimum solutions, expediting correction or adjustment and follow up to ensure resolution.

-Perform customer verification Set up new customer accounts Organize workflow to meet customer timeframes.

-Direct requests and unresolved issues to the designated resource Manage customers' accounts Prepare and distribute customer activity reports.

-Provide feedback on the efficiency of the customer service process

Professional Photographer at Freelance Photographer
  • India - Mumbai
  • April 2016 to August 2019

.
Photography | Content | Post Production | Graphic Design | Cinematography | Art Direction |
Digital Imaging | Art Direction | Design |
.
.
Being, a Freelancer, it was mandatory to be effective in multitasking.

Duties & Responsibilities include

- Organising the monthly schedule for Meetings &
shoots.
- Maintaining Social Media Profiles.
- Cultivation of leads and sales.
- Collaborate to plan and develop site content.
- Stay up-to-date with developments and
generate new ideas to draw audience’s
attention.
- Build long-term relationships with media
influencers.
- Understand client specifications and working
closely with our art team to develop the
concept.
- Capturing and processing images until you
achieve desired results.
- Constantly improve image quality using various
editing methods.
- using an extensive range of technical
equipment, including cameras, lenses, lighting
and specialist software Arrange objects,
scenes, lighting and background to adhere to
specifications.
- Organise, edit and retouch the raw data using
Adobe Lightroom & Adobe Photoshop.
- Perform photoshoots using Adobe Lightroom
and other available tether tools.

Brand Manager at City Dairy Pvt. Ltd.
  • India - Mumbai
  • January 2014 to August 2014

Analysing & Understanding the existing aesthetic standards.
● Budgeting for the client requirement based on the CMYK printer requirement
for the cost effective using 4 colors only.
● Design a variety of possible layouts in Corel draw & Adobe Illustrator for the clients and make powerpoint
presentations/pdf mail clients anticipating a revert back.
● Communicating the possible layouts for approval

Education

Master's degree, Digital Marketing
  • at MICA
  • April 2021
Diploma, Commercial Photography
  • at TECBharati Vidyapeeth School of Photography
  • January 2016

Light Source [ Natural and artificial ] Framing & Composition Studio Practice [ Work based experience, Professional practice in High Production environments ] Advanced Lighting [ Lighting strobes & continuous lights ] Conceptualising & Story Boarding Digital Imaging [ Printing in CMYK & RGB Printers] Photograph Mounting ( framing ) Film & Production. Post Production. Color Correction. Creative Direction. Art Direction. . .

Bachelor's degree, Commerce
  • at Mumbai University
  • January 2013

Accounting & Auditing Marketing & Advertising Management Accounting Financial Accounting Introduction to the Company Law [ NGO & Profit making Firms]. Business Law. Economics. Management & HR. Planning & Organisation

Diploma, VFX & Media Presentation
  • at Image Institute
  • January 2012

Post Production Basic 3D Animation Keying & Masking keyframe Animation Tracking Rotoscopy Key & Ambiance Lighting

Specialties & Skills

Budgeting
Team Leadership
Production
Photography
Photo Editing
ADOBE PHOTOSHOP
ADOBE PREMIERE
BUDGETING
COMMUNICATION SKILLS
CUSTOMER RELATIONS
CUSTOMER SERVICE
photography
creative
Cinematography
marketing
marketing strategy
media planning
negotiation
marketing communications
digital marketing
online advertising
web analytics
marketing research
web design
premiere
market research
marketing mix
marketing management

Social Profiles

Languages

English
Expert
Hindi
Expert

Training and Certifications

Growing Business with Facebook (Certificate)
Date Attended:
March 2021
Digital Marketing & Communications (Certificate)
Date Attended:
April 2021
Diploma in Commercial Photography (Certificate)
Date Attended:
January 2017

Hobbies

  • Travel
  • Food