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Rakend Raj, FREELANCE DIGITAL MARKETING & SOCIAL MEDIA MANAGER

Rakend Raj

FREELANCE DIGITAL MARKETING & SOCIAL MEDIA MANAGER·Adzyra

United Arab Emirates

Diploma, Marketing And Advertising

Work experience

Total years of experience: 2 years, 6 months

FREELANCE DIGITAL MARKETING & SOCIAL MEDIA MANAGER

May 2025 - June 2026

Adzyra

Kayankulam, India

May 2025 - June 2026

• Managed Digital Marketing and Social Media Management projects for multiple clients.
• Planned and optimized Meta Ads, Google Ads (PPC), and Lead Generation campaigns to
improve ROI and engagement.
• Developed Content Strategies, managed social media accounts, and increased Brand
Visibility and audience growth.
• Used Analytics, SEO, and Keyword Research to optimize campaign performance and
improve organic traffic.
• Collaborated with clients to create customized Marketing Strategies aligned with
business goals.

Company industry:
Advertising

DIGITAL MARKETING EXECUTIVE

May 2024 - June 2025

CipherPeak Pvt Ltd.

Alappuzha, India

May 2024 - June 2025

• Developed Digital Marketing Strategies to increase Brand Awareness, Organic Traffic,
Lead Generation, and engagement.
• Managed and optimized Google Ads, Meta Ads, and PPC Campaigns to improve ROI and
campaign performance.
• Created Social Media Content to boost Brand Visibility, audience engagement, and
follower growth.
• Performed SEO, Keyword Research, and On-Page Optimization to improve SERP
Rankings and website performance.

Company industry:
Advertising

DIGITAL MARKETING INTERN

January 2024 - July 2024

CipherPeak Pvt Ltd.

Alappuzha, India

January 2024 - July 2024

• Assisted in Content Creation and development of Marketing Materials for social media
and digital campaigns.
• Supported Social Media Management to improve audience engagement and Brand
Visibility.
• Conducted Keyword Research, SEO Optimization, and Link Building to improve website
rankings and blog performance.
• Assisted with Email Marketing Campaigns and newsletter design to enhance customer
engagement and communication.

Company industry:
Advertising

Education

IIDM Pvt Ltd.

April 2024

April 2024

Diploma, Marketing And Advertising

India

Impact Institute of Management

January 2023

January 2023

Bachelor's degree, Business Administration

India

Skills

CONTENT STRATEGY
Intermediate
CONTENT STRATEGY
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
LEAD GENERATION
Intermediate
LEAD GENERATION
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate

Languages

English

Beginner

Hindi

Beginner

Malayalam

Beginner

Training and Certifications

Certifications
Programmatic Course
HubSpot Certification
Facebook Marketing &Advertising Certification
Google Ads Certification (Search, Display, Video & Performance Max)