Marketing
alghad newspaper
Total years of experience :17 years, 3 Months
Maintaining and Managing E-channels (Online appointments, Contact Center, Social Media and Live Chat).
Managing inbound channels and outbound campaigns on strategic level.
Building digital marketing strategies that reflects on revenue.
Project management and support (Website, Contact Center, and Online Appointment, Queuing).
Website administrator and editor through CMS.
Highlight customer needs through analysis strategies.
Building matrix for customer interaction points.
Participate and lead in establishing the Customer satisfaction department and contact center.
Analysis and forecasting of social media and online marketing targets.
Social Media Management and Budgeting on Corporate level.
Supervision on contact center project and customer experience:
Inbound “calls, Emails, Social media and live chat”.
Outbound “telemarketing, services, feedback”.
Analysis for customer experience and feedback channels.
Business analysis:
Identifying Gaps and areas of improvement.
Collection data of area and communicating with concerned department.
Finding solutions from customer point of view.
Documentation and presentation of solution.
Process the solution and manage it as project.
Presenting the outcome of project and improvements after execution.
Management on running monthly scheduled posts on social media channels.
Management and running Google AdWords campaigns.
Maintaining online marketing duties as marketing supervisor.
Building digital marketing strategies to reflect revenue as department head of online.
Project manager of (Queuing system, Patient interaction points, Online Appointment).
Highlight customer needs through analysis strategies.
Building matrix for customer interaction points.
Participate and lead in establishing the Customer satisfaction department and contact center.
Participate in building department communication system.
Engaging with customers through social media channels and online channels.
Creating media plans for marketing campaigns.
Building action plans for marketing campaigns.
Managing and maintaining corporate Social Media channels.
Managing and maintaining corporate Digital Media channels.
Monitoring all media deals.
Managing, maintaining and updating website.
QR codes: Generating Quick Response codes for website links and other e-channels
Managing events for hospital services.
Project manager of (New Website development, Social media channels)
Creating media plans for marketing campaigns.
Building action plans for marketing campaigns.
Building presentations related to campaigns and sponsorships.
Managing media bookings: Radio, TV, Magazines, Newspaper and Outdoors.
Monitoring all media deals.
Managing barter deals and sponsor ship deals.
Building media budget for campaigns.
Providing online department with briefs to maintain balance between offline and online marketing.
Creating creative ideas for: artwork, radio script and TVC Story-Board for media campaigns.
Creating creative marketing content for campaigns.
Supporting on all projects related for the newspaper from the marketing side.
Managing and Handling bank new website project for A to Z. “website live since Nov-2012”.
E-Marketing: Running targeted SMS promotions and services, Email shots, website management, updating customers' database, updating bank’s intranet.
E-channels: Managing and updating ATM service screens and Ads plus Queue System screens in branches.
QR codes: Generating Quick Response codes for bank website links and other e-channels like YouTube, and generating text QR’s.
Digital communications project: Working on new projects for the bank, such as; new services on ATMs (Account base money transfer, bill payment services, Bank notice acceptance, Sales force application, and others) and online banking and web services.
Marketing Applications: Developing and managing smart phone applications and internal use web application.
Social Media: Branding and managing bank social media page on YouTube.
Google Earth: Applying all bank branches, ATMs and other related locations for the bank on Google earth map through their coordinates, updating information for every location, adding pictures and contact information, analyzing areas to spread bank branches.
Managing new E-marketing tools: such as online advertising through Google, online Google bank system, to target the audiences depending on products and services.
Extracting website statistical reports and analyze it.
Assisting on Branch renovations, and update them on the website.
Assistance on advertising campaigns and media plans reservation for newspaper, magazine and Radio.
Managing, supporting and attending events like cash room event and other events and exhibitions.
Managing and monitoring bank branches giveaways distribution on monthly bases.
Analyzing and evaluating marketing campaigns.
Delivery of the approved media plan.
Managing Marketing budget, and building new budget plans and marketing plans for every New Year.
E-marketing: sending SMS and E-Mail Shots, website editing, updating customers' database.
Branch Branding: follow up with branches signs and internal branding and images.
Assistance on advertising campaigns and media plans reservation for newspaper and magazine.
Managing the production of marketing materials including leaflets, posters and flyers.
Maintaining and updating mailing database.
Organizing and attending events and exhibitions.
Evaluating marketing campaigns.
Delivery of the approved media plan.
Assistance on advertising campaigns.
Date Base: collecting data base of suppliers in China.
Listing giveaways products of suppliers.
Communication: communicating with clients and provide them with latest giveaways.
Prepare proposals for clients.
Follow up on clients giveaways branding.
Maintenance for computers, printers and network.
Monitoring the network and internet.
Managing the firewall and security system.
Managing privileges and security for company data and users.
Backup crucial data and information.
Managing attendance system.
Hardware and Software Maintenance for Desktops and laptops
MAIN COURSES: Business Management, Computer Networks, Network Routing, Wireless Communication and Server Administration. Most courses included major projects. HIGHLIGHTS: Granted the Middle East and North Africa Award for the academic year 2004/5, from The University Of Salford.
MAIN COURSES: Data Base, courses in Networking, programming languages and Web Design. Most courses included major projects.
