Senior Manager – Business Planning & Strategic Development
Royal Jet
مجموع سنوات الخبرة :23 years, 1 أشهر
An Award-winning luxury Private Aviation Company (largest in the Middle East); part of the Abu Dhabi Aviation with the Royal Presidential Flight, delivering 1, 600+ 24/7 VIP flights yearly to 303 airports in 119 countries www.royaljetgroup.com
Highlights:
• Significant ‘C’ level contribution: Created a 10 year Business Plan, incl. a $750m re-fleeting project; launched a $0.6m FBO (Fixed Based Operation) VIP Terminal JV at Seychelles International Airport; oversaw CAPEX projects including two $15m Boeing Business Jet interior refurbishments; a $15m HQ build and a $9m aircraft hangar with maintenance facility. In addition, created dashboard strategy reporting, KPIs (280 departmental/20 corporate) & balanced scorecards to provide the Board with detailed oversight of operations, liabilities, customers and yield.
Key Responsibilities:
• Reporting to the President and CEO; working as a pivotal member of the executive team, supporting all operational executives and departments in critical decision making relating to global pricing, re-fleeting, operations and project management.
• Preparing the 10 year strategic business plan (incl. $0.75bn re-fleeting plan from RFP to Board approval and implementation) and developing/leading the execution of the Company’s long-term strategic vision, plans and objectives plans.
• Conducing financial evaluations and recommending opportunities for new revenue stream generation, strategic partnerships, current business expansion, aircraft management, acquisition, servicing, model capability, lease options & maintenance.
• Researching and developing the company’s fleet plan, and handling the full life cycle of the fleet planning process from RFP to procurement, all legal contracts (construction/financing etc.) and inductions of new aircraft.
• Prepared aircraft management, financial analysis and procurement/disposal proposals for aircraft owners.
Part of the UAE Etisalat Group -2nd largest Satellite Telecom operator in the world, operating in 160 countries www.thuraya.com
Highlights:
• As a key support for the Director of Product Management; developed the business case (presenting at Board level for approval) and led a matrix team of 20 to launch the ‘Prepaid Scratch Card’ network, resulting in $5m revenue uplift annually, with $1m reduction in logistics costs. In addition, collaborated on the launch of the first GPRS (Mobile Internet Technology) on a Satellite network, which increased annual revenues by $2m.
Key Responsibilities:
• Reported to the Director and matrix managed cross-departmental teams >20 on product launch, developing & pricing projects.
• Product manager for 30+ products in Value Added Services (VAS) & Rural Telephone Services (30% / US$ 30m of Co. T/O).
• Identified, researched, evaluated and recommended new Data & VAS technologies to invest in and launch to the market.
• Drove marketing operations and activities incl. market research, competitor analysis and strategic business development.
• Liaised with foreign governments (EMEA/UAE/Asia) on rural development programs and communications infrastructure projects; launching and deploying satellite based Payphones and Public Calling Offices.
Largest regional mobile operator group in the MENA, with $4.4bn annual T/O and 8, 000 staff ($350m T/O Jordan) www.zain.com
Highlights:
• In collaboration with the VP, played an pivotal role in pricing and helping to maintain advantage against industry competition: Provided critical data for the launch of a ‘Prepaid Plan’ which gave free calls for Zain to Zain customers, resulting in one million subscribers in the first month, increased customer retention, and data revenues from 5-10%.
Key Responsibilities:
• Reported to the VP; exploiting strong financial planning and analysis skills to assist with Zain Jordan 5 year plan; investment appraisals; marketing budget; market/industry analysis; business models and analysis of the company's revenue drivers.
• Led on pricing for all Voice and Data product services, bundling, product evaluation, assessment and roll out/piloting.
• Prepared management reports on monthly analysis of market segmentation, global benchmarking, subscriber behavior, analysis of marketing/company KPIs and the balanced score card (strategy and performance tool) for all the departments.
The 4th largest airline globally with 450+ aircraft, $9bn T/O) and 8, 000 employees (now merged with Delta Airlines) www.delta.com.
Highlights:
• Joined in the aftermath of 9/11 as a key support to the Director of Finance in Technical Operations, and survived 5 phases of redundancy (10, 000 job cuts) due to analytical acumen and commitment/passion. Worked between pricing, strategy and marketing to reduce business case approval time by 50%; provided insightful fixed asset analysis on key projects ($0.2m - $40m) which decided upon 60 aircraft to ‘ground’ during industry downturn and worked with a team that avoided $19M in one-time overhaul costs through sale-lease back agreement on JT8D engines.
Key Responsibilities:
• Reported to the Director of Finance in Technical Operations ($2bn OPEX / 4, 000 mechanics); created all business critical financial reports for the leadership team, as well as operating/capital budgets for key projects (approx. $30m CAPEX).
• Developed business cases to support capital and expense expenditure including: Analysis of make vs. buy decisions; productivity; process improvement analysis and airworthiness projects.
• Conduit between Finance & Marketing/Yield Management divisions on all aircraft technical and interior upgrade projects.
Previous Professional Experience:
1999 & 2000: Accounting & Finance Summer Intern Citibank; Chicago, USA & Amman, Jordan
• Gained insights into investment banking relationships, currency exchange, trading and analysis by assisting with financial statements (The United States Federal Reserve & Citibank Corporate NY); fixed assets and depreciation schedules.