Product Manager
OFFTEC
مجموع سنوات الخبرة :21 years, 1 أشهر
Reporting directly to the GM and focusing on the banking sector in particular. My role is simply to ensure having “successful” products/projects that customers love; effectively acting as the CEO of the product aiming to maximize the profitability of existing products as well as to launch new products.
✓ Full Product Ownership: strategy & execution, vendor management, customer relationships, etc.
✓ Business Development: Market research, all sales and pre-sales activities, etc.
✓ Projects Delivery: customer engagement, leading teams, and end-to-end SDLC management.
✓ Customer Relationship Management: Maintaining strong relationships with key management.
✓ Vendor Research: Identify and evaluate new technologies, and determine requirements/specs.
✤ Digital Transformation:
● Know Your Customer (KYC): Identity and Document Authentication, Omnichannel, etc.
● Digital Transaction Management: Paperless Solutions, Digital Vouchers, e-Signature, etc.
● Biometric Identification and Authentication: Finger Vein, Handwritten e-Signature, etc.
● LiveID Video Banking: Remote Enrollment over Mobile or Web, Customer Service 2.0, etc.
● Advanced Digital Signage Solutions
● KIOSKs: Self-service, Payment, etc.
● ATM Monitoring & Management
● Video Teller Machines (VTMs)
● ATM Security (Whitelisting, Anti-Skimming)
● Passport and Document Scanners
✤ IT Security:
● Security Info and Event Management (SIEM)
● Privileged Account Management (PAM)
● Multi-Factor Authentication (2FA, MFA, OTP)
● Identify & Access Management Solutions (IAM)
● Fraud Prevention (Internet & Mobile Banking)
● DDoS Protection and Mitigation
● Vulnerability Management & Assessment
● Advanced Deception Technologies
● Web Application Firewall (WAF)
● Threat Hunting and Sandboxing
● Data Loss Prevention (DLP)
● Security Frameworks (SWIFT, CIS, ASD, etc.)
As the founder & CEO of a startup, I had to excel in ALL business functions:
✓ Business Management: Business planning, P&L, investor sourcing & negotiations, etc.
✓ Business Development: Partnership development, pricing and packaging, portfolio expansion to add new revenue streams, ROI analysis, market demand evaluation, competition analysis, etc.
✓ Leadership: Team motivation, lead by example, mentoring & coaching, ownership initiatives, employee self-development, goal setting & task supervision, customer-oriented mindset, etc.
✓ Sales: The entire sales cycle from lead qualification all the way to onboarding and collection.
✓ Marketing: Social media marketing, SEO, digital advertising and A/B testing, developing presentation deck, authoring white papers, website development and maintenance, etc.
✓ Technical: Developed policies & procedures, security audits, SLA management, reporting to customers, new technologies research and evaluation, handling escalated cases, working with external auditors of VIP accounts, customer satisfaction surveys, onboarding supervision, etc.
✓ Training: Conducted sales & technical trainings, and security awareness for customers.
✓ HR: Attracting, interviewing, hiring & firing, succession planning, labor law, etc.
✓ Accounting: Cash flow management, smart cutting costs strategies, etc.
Key Achievements
★ Won 3 international & regional awards!
★ Attracted two seed-stage investors: Oasis500 and MENA Apps.
★ Doubled our revenues every year (100+ customers) despite the increasing economic challenges.
★ Signed an agreement with Capital Bank of Jordan to provide our services to their SMEs.
★ Built unique policies & culture that delivered superior customer service.
★ Applied Kanban methodologies to efficiently streamline our internal execution workflow.
★ Created & delivered effective technical training and modern solution selling training courses.
★ Developed a specialized hiring process that enabled us to reduce turnover & increase retention.
iAXCESS is a leading distributor of IT security solutions. With offices in UAE, Jordan, Lebanon and Saudi, iAXCESS provides distinguished support & proximity to channel partners and XSPs across MEA.
★ Executive Summary
✓ Building upon the 4 years of international experience in my previous job, I moved forward into a higher managerial role where I sharpened my sales & business development skills.
✓ Responsible for P&L and all business functions. I tripled the revenues after leading all teams.
✓ Confronted hundreds of challenges with motivation, persistence and creative solutions.
✓ Became a senior expert and consultant in the fields of security, backup and disaster recovery.
★ Technology Expertise
Security (Kaspersky, NETASQ, Optenet, InfoWatch), Backup & Disaster Recovery (Acronis, DoubleTake, Farstone), Storage (NETGEAR), Telco Solutions (Optenet, NetQin, iPass).
★ Business Development & Channel Partner Management
• Successfully promoted products with no brand awareness & zero presence in this region
• Developed new partners throughout the region & assigned account managers for the day-to-day work
• Joined our partners in meetings with their VIP customers to boost the decision making process
★ Vendor & Product Management
• Managed the relationship with existing vendors
• Researched new solutions & negotiated contract terms
• Participated in international exhibitions regularly (GITEX, Infosec, CeBIT)
★ Sales & Marketing Team Management
• Enforced a proactive approach to have recurring business after signing up a new partner/reseller
• Conducted periodic internal sales training to enable the team present the products with expertise
• Supervised the complete cycle of exhibiting, conducting seminars, printing, design and branding
• Supervised the allocation of Marketing Development Funds (MDF) for best ROI results
★ Technical Team Management
• Ensured our team is fully certified & applied an internal Support SLA to ensure superior support
• Established a Training Center/Academy for all products to conduct certified training courses
• Supervised the design of big installations and advised best practices as a senior consultant
ULC is the regional office for the largest world-renowned CCTV and RAID OEM/ODM manufacturers exclusively serving diverse multi-nationals, system integrators and distributors spreading from the Philippines and up to the UK (EMEA and APAC).
I gained a true International Business perspective thanks to the frequent trips to many countries with diverse cultures & people. My tight participation in the sales & logistics gave me unique insight of the entire business cycle.
★ Leadership
• Initially, I founded the Technical Support Department
• Soon, I became in charge of the Product Management
• Then, I started the Marketing Department, a Training Center and and Express Repair Center
• I hired & trained technical engineers, sales engineers & marketing staff
• I gained the trust of our partner's C-level management and the respect of my team
★ Product Management
• Attended numerous international exhibitions & regional conferences
• Self-studied and mastered the full range of products (180+) to an expert level in just three months
• Negotiated new technologies with the R&D based on competition and partners’ feedback
• Researched competitions & new products to lineup new products
• Close involvement in the OEM/ODM product branding process
★ Pre-Sales Support & Consultancy
• Conducted sales & technical trainings in many different countries & cities
• Answered numerous RFP/RFQ & recommended products from a technical & sales point of view
• Designed systems & solutions for numerous prestigious projects
• Hosted demo servers for the use of our partners
★ After-Sales Support
• Started an Express Repair Center & maintained Spare Parts Stock
• Renovated the policies of repair, warranty & RMA (Return Material Authorization)
• Provided outstanding solutions to hundreds of urgent and critical projects in a timely fashion
• Noticed early epidemic failures signs and devised cautionary recall plans to contain any situation
★ Marketing
• Started a monthly newsletter
• Hired a graphics design team to assist in creating branded collateral
• Developed a secure partner portal
I started my career in training & consultancy for three known companies: Oracle, Cisco & Linux. Without doubt, I gained tremendous IT knowledge and more importantly: presentation skills!
★ Delivered the Following Certified Courses
• Cisco Certified Network Associate, CCNA (Cisco Networking Academy Program, CNAP)
• Oracle Database 9i/10g (SQL Fundamentals I and II)
• Oracle PL/SQL Program Units
• Oracle iDS Forms 9i/10g: Build Internet Applications I and II (Advanced)
• Oracle iDS Reports 9i/10g: Build Internet Reports
• Train the Trainer (for the new employees)
★ Training Courses
• Oracle Developer Track (6, 6i, 9i, 10g)
• Oracle Database Administration (DBA) (9i, 10g)
• J-Developer Track
• Red Hat Linux AS 3 essentials and administration
★ Technical Support & Network Administration
• Network administration and installation on Windows, Linux, and various Cisco devices
• Oracle installation on various Windows and Linux platforms (all Oracle releases)
• Symantec Antivirus installation and maintenance for ITCC and related customers
★ Designed and Developed Software Applications
• Handled system analysis & design professionally due to the profound understanding & experience
• Development and design of the Tala Bay agents’ website using J-Developer 10g (100% J2EE compliant: JSP, JavaScript, and Servlet). I was one of the main developers under extremely limited time schedule and team members.
• Supervision of numerous graduation projects using Oracle database and tools. Our trainees needed innovative ideas and complex scenarios to impress their university professors.
Electrical Engineering - Computer and Communication
Electrical Engineering - Computer & Communications
Many sports medals and awards Top 3 in class