Rasha Awwad

• Successfully negotiated contracts with key retailers for Apple products in MEA
• Managed inventory, ensuring optimal stock levels were maintained for key accounts.
• Coordinated with the logistics and warehouse team to ensure timely fulfillment of all orders.
• Cultivated lasting relationships with key clients, contributing to an increase in repeating business.

• Led a team of 3 sales associates to achieve a target of 1 million JD / year and developing strategic business partnerships with Laboratory Equipment manufacturers in Europe and USA.
• Executed regional sales strategies resulting in an expansion of market share to cover Pharma, Food, Chemical, Petroleum sectors
• Collaborated cross-functionally to align sales marketing and logistics initiatives, increasing lead conversion
• Developed comprehensive training sessions helped in understanding the range of equipments supplied
• Attended technical training programs and webinars developed by vendorson supplied equipments.

• Successfully negotiated contracts with new vendors, yielding an expansion in the range of laboratory equipments the company supplies which enhanced in expanding customer base.
• Enhanced customer service procedures, slashing response times by 50% and improving customer retention.
• Coordinated with the Purchasing and logistics team to ensure timely fulfillment of all orders, increasing on-time delivery by 95%.

• Enhanced Customer Base by searching for potential projects and customers.
• Prepared technical and Financial quotations and provide traning for customers on quoted instruments.
• Prepared sales reports monthly basis.
• Supported outside sales team in arranging regular visits and providing seminars for key customers like Hikma Pharma, Dar Al-Dawa, Pharma International, AlKasih, Jopetrol and many others.