ASSOCIATE MANAGER, BRAND & COMMUNICATIONS AND CORPORATE AFFAIRS
City Bank PLC.
Total years of experience :0 years, 5 Months
Strategic digital project management and customer lifecycle marketing Implementation of digital transformation in the banking system and key communications
Developing brand persona and ensuring presence in communication channels
Forecasting and planning of brand budget and utilization
Ensuring positive atmosphere in socials of the brand
Achievement
Launched wearable NFC payment chip CityGo.
Launched Offshore Banking, Bancassurance and Universal Pension Scheme
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