Rawad Bou Malhab

Commercial & Marketing Manager - Selections: arts, culture, design, and style magazine
• Love deadlines, details, and deliverables.
• Possess the flexibility, interpersonal skills, enthusiasm, and self motivation.
• Handled Lebanon, Qatar, & UAE accounts including Chanel, Rolex, Tiffany & co, Mercedes, Porsche, Byblos Bank, Siddiqi & sons, Mouawad, Boucheron, Rodeo Drive.
• Developed and maintained sponsorships and partnerships with local, regional, and international art fairs including: Art Dubai, London Art Fair, Design Days Dubai, Beirut Art Fair, Abu Dhabi Art, Art For Tomorrow Qatar.
• Generated and managed content development of the new website and online tools to meet participation and increase targets.
• Successful at building relationships with partners and their respective agencies.
• Proactively supported partners in the development of online activation activities.
• Managed relation with distributors and created magazine circulation plan in the U.A.E.
• Assisted in the creation of the Editorial Calendar of the magazine.
• Met with U.A.E. & Qatar existing and prospective clients to strengthen & increase the magazine presence & reach.
• Worked closely with the Editor In Chief for content creation & expansion.
• Introduced the magazine to potential local & regional clients and secured business from key accounts such as Van Cleef & Arpels.
• Coordinated photo shoot bookings & journalists writing tasks.

Solea, Beyrouth, Lebanon
Brand Manager - Mimex Brands & Labels (Middle East, Gulf & Turkey) . Riedel, L'Atelier du Vin, Nachtmann & Trendy Box (Lebanon)
• Developed & executed strategies to utilize market potential both locally & regionally.
• Assisted in conceptualizing & designing brochures and promotional material.
• Introduced brands to potential local & regional clients.
• Communicated & met with international suppliers.
• Handled key accounts such as Enoteca, ABC Department Stores, BHV, Galeries Lafayette Dubai, Obegi, Phoenicia Hotel, etc.
• Participated in the buying & effective replenishment of stocks to meet forecasted demand.
• Chosen to be on the team to plan & participate at INDEX 2012 in Dubai, UAE.
• Monitored the performance of the entire range of products and consequently took proper action to ensure targets are met.
• Worked closely with the sales manager & commercial manager and reported directly to the GM.
• Arranged advertising material for website posting and editorials.
• Developed floor plans for Solea's showroom and retailers alike to maximize sales and highlight products features and benefits.

City News Privilege, Beyrouth, Lebanon 2011
Business Development - Selections, Phoenicia & Le Cercle Magazines
• Met with UAE & Qatar existing and prospective clients to strengthen & increase the magazines presence & reach.
• Worked closely with the Editor In Chief for content creation & expansion.
• Introduced the magazines to potential local & regional clients and acquired key accounts Mrs. T, Ronald Abdala & Mouzannar.
• Handled Qatar & UAE accounts including Chanel, Ralph Lauren, Tiffany & co, NBK Mercedes, Doha Bank, Al Fardan & Al Tayer.
• Researched relevant material for editorial insertions.
• Authored & co-wrote sales propositions.
• Coordinated photo shoot bookings & journalists writing tasks.
• Assisted in the creation of the Editorial Calendar of the magazines.
• Updated the magazine's online presence by shifting its online community on Facebook from group to fan page.

Bougainvillier Blanc, Beyrouth, Lebanon 2009-2011
Founder - Customer & Brand Relationship Manager
• Established strong reputation for sourcing relevant merchandise for niche market.
• Improved customer share, loyalty & retention.
• Increased loyal clients life time value by nearly 25% as a result of target marketing & personalized communication.
• Set the company's business portfolio & increased its diversity & harmony: Added wine, novels, guide books, children story books & stationery to our main home & garden furniture & accessories for a full in-store experience.
• Shifted company's focus & orientation from product to consumer.
• Decreased the cost of purchased goods by 15% thru adopting e-procurement procedures.
• Handled & actively directed all sides of brand promotion, advertising & exposure.
• Christmas: Created a build up and a tradition of "12 Days of Christmas" for a depletion strategy of short shelf life seasonal lines, acquired key event sponsorships & highlighted an anti littering local social awareness cause.
• "Take Your Inside Out" summer promotion designed to convince customers on attitude shift and in return clients spending and value increased by 21%.
• Developed online presence through engaging with clients on social networking sites. Deployed Foursquare, Facebook & Twitter to increase footfall hence increase in sales. The first shop in Lebanon to obtain the "Blue Window Cling" after being officially registered with Foursquare.
• Oversaw the recruitment, training & responsibilities of five employees in customer service & retail sales.
• Authored & set Memorandums of Understanding -MOU- for professional business-to-business partnerships with production units, photography studios, catering companies & publishing houses.

Emirates Airline, Dubai, United Arab Emirates 2004-2009
In-Flight Services - Business Class
• Coping & prioritizing large workloads resulting in effective time management & better customer experience.
• Proficient working in a multicultural environment, as I am genuinely aware of the differences & similarities several cultures, ethnicities and religions carry.
• Increased group's product awareness while actively engaging with onboard customers.
• Performed all cabin crew duties & been awarded a quality certification for providing excellence in superior customer service.
• Recommended taking eco friendly measures for onboard used/unused products (i.e. sorting & recycling) which resulted in having Emirates adopting those measures & saw an increase in savings.