VISUAL MERCHANDISER
UNIVERSAL GEAR FZCO
مجموع سنوات الخبرة :19 years, 8 أشهر
• Reads & understands the brand standards for the brands assigned in the given area
• Conducts Visual store visits at least once week for his focused stores. In this case, the young fashion stores.
• Ensures that each store is complying with the brand standards
• Keep a record of visits conducted each month
• Reviews the store standards with the brand guidelines available
• Keeps a track record of weekly window mapping
• Ensures that each week, the window mapping is consistent or improving and ensures that we are keeping highly commercial windows
• Ensures that stores are displaying the stocks as per the brand standards and are in line with brand and Jawad retail standards
• Ensure that the stores are keeping best sellers in prime locations
• To be able to clearly highlight the features and benefits of all products to customers including technical terms, fabrics, sizes, care labels, country of origin etc and ensure the team is trained with regard to this information at all times
• Ensure store is fully replenished at all times and assist with re-merchandising the store as required and highlight during the VM’s visit
• Ensure that stores are able to Identify any replenishment issues for best sellers and highlight these to their Manager
• Assist with preparing the Sales & Promotional launches in the region
• Able to communicate to visitors / Managers
Fragrance Promoter - September 2008 to March 2012
Jade Distribution Company L.L.C.
( Calvin Klein, Davidoff, Marc Jacobs, Roberto cavalli & Celebrity brands)
Fragrance promoter - 2006 to 2008
Jashanmal National Company L.L.C.
• In-charge for the sales of the assigned and implementing the Brand Marketing activities at the respective outlet.
• Accountable for the execution of all the animation and other promotional activities of brand in the respective outlet.
• Arrange the products display as per the policy laid down by the principals in co-ordination with the Brand Super visor and Brand Manager.
• Keep the shelves, counters, products, tester stands & etc. always clean and ensure at that shelf space is fully utilized and availability of products, testers, price tags and stickers on the products.
• Inform the Brand Manager and Brand Super visor about the requirements of samples and testers.
• Welcome the customers whenever they enter with courtesy and respect.
• Assist, advice and sell the product to the customers and persuade them to buy the maximum.
• Keep close watch on the slow moving items and to find out what to liquidate them.
• Acquire maximum product knowledge by reading the booklets and attending the training seminars.
• Work in close co-ordination with the dealer / sales staff.
• Assist the Brand Supervisor at the time of conducting sales promotion.
• Assist the Sales Representative to procure orders from the outlets and to keep close follow up stock maintaining at dealers shelves.
• Adhere to the rules and regulation of the assigned outlet.
• Prepare daily and consolidated weekly report on sales to be submitted to the Department Manager with copy to the Brand Manager.
• Meet and discuss stocks, promotion, ideas, problems etc. at least on a fortnightly basis, with the Brand Manager & Supervisor.
Fragrance Consultant - 2001 to 2002
Gucci, Dunhill, Montblanc Promoter
Rustans Marketing Corporation
Makati, Philippines
• Promoted as a Employee Council
• To sell international brands of Perfumes
• Help the customer to have better access to our merchandise and present it
• Responsible to attainment of sales goals
• Responsible for managing and supervising Fragrance Consultants (FC's) under my area coverage
• Ensuring that me and my constituents are aware of the store rules and regulations and are not violating any of its provisions
• Responsible in liaising and coordinating with the Store personnel on Promotional activities and other issues related to the same business product animation and staff deployment
Counter management responsibilities: 1. Accountable for the loss of any inventory items like the regular products, gift sets, GWP's/PWPs, giveaways, testers, POP materials and all Counter Equipment and parts.
2. Reconciliation of sales report with the respective stores reports to clear any discrepancy.
3. Checking on merchandising display so that products are properly merchandised according to guidelines and collateral materials are properly used.
4. Reporting counters requiring repairs or refurbishment like those with defective drawers, locks, counter with busted lights.
5. Observing counter cleanliness at all times.
6. Submitting orders promptly.
7. Ensuring accurate and timely submission of all reports. (specially sales and inventory reports)
Sales Consultant - 2000 to 2001
Polo Ralph Lauren
Store Specialist Inc.
Makati Philippines
• Have the knowledge of garments, accessories and merchandise by the location, selection and benefits availability
• Knows about special store promotions to better meet customer's needs features and competitor's information
• Assist and trains newly hired sales personnel regarding products, product features and competitor's information
• Generates weekly and monthly sales reports and ensures inventory
Attends public relations gatherings, product trainings and seminars.
College - Bachelor of Science in Criminology University of La Salette 1998