Business Development Executive
Cubic Information System
مجموع سنوات الخبرة :2 years, 1 أشهر
Demonstrate success at working in a fast-paced, highly-competitive, deadline-oriented environment.
A lot of creative thinking to spot new opportunities and to establish rapid growth within the new market place.
View company profiles — The areas of focus, financial state, listing of partnerships, and product licensing deals
Renew existing license \[Software Licensing, mainly Microsoft\] contracts and develop new business together with vendors clients & partners.
Communicating new product developments to prospective clients
Overseeing the development of Marketing literature
Writing reports; Manage schedule and track assigned RFPs.
Attend IT industry functions, such as Microsoft seminars and provide feedback and information on market and creative trends.
Maintaining a keen interest in new technology, new media and market trends and any other factors that may influence image sales.
Also working as a web author/editor: Producing new content and writing it in an interesting and appealing manner to meet audience demands & liaising with clients and internal department and partners.
Responsibilities & Achievements:
Promoted within 4 months from marketing trainee to an Assistant Product Manager.
Studied in depth Medical details of Inhaled corticosteroids (INCs) and helped device strategies to overcome the barrier of INCs prescriptions.
Identify the physicians & GPs (2* or 5*) to be targeted for each drug under promotion.
Build liaison with physicians through promotional activities like gifting, sample drugs, sponsoring for training and symposiums (locally and internationally).
Closely studying competitors within the INCS class and alternative drug methods through IMS (market research software) on quarterly basis to necessitate frequent modifications to forecasts and plans.
Working closely with Creative agencies to develop new campaigns and execute them: Successfully project managed and delivered adult and children PDAs to all 8 regions of Pakistan. Received excellent feedback internally and externally by Key Opinion Leaders. (KOLs)
Consistent involvement in the Initial training (ITC) of sales representatives through practice role-plays, field force validations, manuals and field visits monthly.
Motivating sales force by starting a “seek first to understand then be understood campaign”. Gifts were rewarded to achievement of highest sales of every region.
Worked on Brand conversion from Ventolin Inhaler to CFC free ozone friendly Aerolin.
Jan- May YTD 2010 Aerolin growth 78.7%. Achievement of Sales over target was 130.7%.
Managing and conducting various national & international meetings & symposiums.
Keeping track of the latest medical research and development in the industry by coordinate with Specialists and professional associations and journals to find the latest marketing strategies and their implementation.
Monitoring and managing stock situation