Operations & Marketing Head
Bahakim Group
مجموع سنوات الخبرة :10 years, 11 أشهر
Direct Plan for new or upcoming event activities that achieve short and long term business objectives, increased revenues and profit Follow up with Clients in terms of Planning & Production
Direct overall strategic event goals, design, themes, content, and logistics
Manage all aspects of events: logistics, booth and space needs, vendors, shipments, invoices, meeting room schedules, staff schedules and timelines
Manager creative deliverables: signage, collateral, giveaway inventory, messaging, branding, demo and speaking engagements Partner with marketing programs team to create and launch emails and other activities promoting events.
Ensure event websites are designed, launched and updated to maximize registrations & post-event follow up
Manage budget and conduct metric and ROI analyses on program effectiveness
Collaborate with team members and internal stakeholders to develop and effectively implement communications, project plans, and timelines for each event
Implement regular and effective communications of plans, activities and other key information to ensure all groups involved are aware and understand how to leverage them.
Identify, recruit, and manage event and speaker opportunities that alight with Good Data’s overall business objectives
Maintain event calendar
Project Handled ( Ford Action’HA, Rainbow Product Launch, Corona Virus Awareness, Prince Chocolate & Many more
• Direct event activities that achieve short and long term business objectives, increased
revenues and profit
• Direct overall strategic event goals, design, themes, content, and logistics
• Manage all aspects of events: logistics, booth and space needs, vendors, shipments,
invoices, meeting room schedules, staff schedules and timelines
• Manager creative deliverables: signage, collateral, giveaway inventory, messaging,
branding, demo and speaking engagements
• Partner with marketing programs team to create and launch emails and other activities
promoting events.
• Ensure event websites are designed, launched and updated to maximize registrations & post-event follow up • Manage budget and conduct metric and ROI analyses on program effectiveness
• Collaborate with team members and internal stakeholders to develop and effectively
implement communications, project plans, and timelines for each event
• Implement regular and effective communications of plans, activities and other key
information to ensure all groups involved are aware and understand how to leverage
them.
• Identify, recruit, and manage event and speaker opportunities that alight with GoodData's
overall business objectives
• Maintain event calendar
• Project Handled ( FORD Mall, Ford Truck KSA Tour, Redbull Flugtag, Redbull Ras ba Ras,
Head & Shoulders free style Event & Nawaa Waters)
• High-profile management position accountable for soliciting business accounts and developing strategic alliances with clientele.
• Develop tactics to increase Sales by using advertising tactics in BTL activities in Riyadh and other cities
• Establish strong relationships with business alliances and partners while maintaining
strong PR with partner entities
• Played active informant role in sales & marketing strategy formulation for the clients
based on research and market intelligence.
• Built relationships with new potential large strategically important customers.
Strengthened relationship with existing customers in accordance with overall sales
strategy and long term objectives of the company.
• Identification of needs and assemble interface team to perform the job.
• The job entails close liaison with clients in formulation of feasibility report (s), assessment of events, and product launch planning. Providing consultancy services to respective
clients.
• Development and documentation of interface management procedure and standards.
• Assistance in Product development and Sales channels/mediums for clients including full
responsibility of assessing business, development and end-to-end services.
• Actively involved in client servicing and promotion of world class brands like Sunsilk,
Lipton, Colgate, Dettol etc.
• Launched and organized promotional activity for Jandriyah Festival & actively launched
Ford Reem Circuit Activity in Riyadh.
• Establish and manage budgets and tracks spending for region events, providing quarterly
analysis and review.
• Develop the Communication strategy and plan for region marketing events
• Communicate regularly with all team members and is accountable to build working
relationships with the region Marketing Manager and corporate marketing team
Project Handled: (Lipton, Ford Action-Ha, Dettol, Colgate, Sun silk)
MAINLINE, Riyadh KSA
Account Manager & Acting Media Manager
Dec 2005 - March 2007
• Analysis of advertising requirements and pertinent information to determine worthiness of marketing proposals to clients.
• Planning of (ATL) above the line & promotional plans and activities for various clients and provide various services to them for implementing the promotions.
• Handling clients of different brands like P&G, General Electric and Al Fadda etc.
• Execution management of ATL activities like various types of banners and signage to publicize the promotions.
• Work also included designing execution from the creative and production departments.
• Creation and development of new clients and coordinating with ongoing projects and campaigns, preparing new presentations, update previous ones and stream line new
concepts and ideas.
MAINLINE, Riyadh KSA
Senior Account Executive
June 2004 - Dec 2005
• Producing thorough estimates, creative briefs and documentation, as required, to manage the creative development process
• Corresponding with the client on a daily basis to ensure promotional needs and tactical programs are being implemented
• Providing clear and complete direction on all projects, directing agency team
meetings, and working closely with Finance and Senior Management to monitor cost
vs. estimate on all jobs
• Reviewing all jobs for consistency with agreed upon client direction.
• Supporting a strong and strategically focused client/agency brand team
B.B.A • From Punjab University through Correspondence in Riyadh in 2006
B.B.A From Punjab University through Correspondence in Riyadh in 2006 H.S.C (Commerce) From Pakistan International School Riyadh in 2003. S.S.C From Pakistan International School Riyadh in 2001