Sales Manager
Nestlé Middle East
مجموع سنوات الخبرة :11 years, 0 أشهر
• Lead Nestlé Professional Kuwait team & distributors
• Manage Kuwait targets by category, channels growth plans, portfolio mix to drive bottom-line numbers
• Oversee customers contracts, trade spend, activations, and promotions to drive growth, increase market share, and maximize ROI
• Develop and build the team capabilities and ensure succession planning
• Lead regional strategic projects and business partnerships
• Member of Nestlé Kuwait management committee
• Member of Nestlé professional MENA e-commerce and key accounts committees
• Lead the key accounts department - Food & Beverages
• Distributors Management and expanding our route to market
• Build business strategies/plans and oversee its execution to ensure consistent and profitable business growth
• Lead joint business planning with key accounts through developing annual plans of innovative dedicated food and beverage applications, leveraging our advisory chefs, to ensure mutual growth
• Cross-functional collaboration with the brand team and customer facing supply chain to ensure the successful launch of new innovations and renovations and optimize forecast accuracy
• Manage & develop Kuwait B2B e-commerce business; member of Nestle MENA e-commerce task force
• Manage the sales team to drive sales volumes, value, coverage and penetration by category
• Plan and implement the annual category activity and sales plans
• Implement the trade assets management best practices and monitor the capex for machine investments to maximize the return on investment
• Plan and manage the total trade spend, annual marketing budget and trade assets related expenses
• Responsible for building and maintaining positive commercial relationship with Nestlé key accounts
• Monitor and provide up to date intelligence on market trends, competition and key accounts
• Identify new channel opportunities and exploit them (HORECA, Business & Industries, On The Go and Travel)
• Manage the department operations including route optimization, daily, weekly and monthly operational reviews with the sales and technical teams, production forecast, maintaining healthy stocks and managing Capex to maximize the ROI
• Negotiating annual business development agreements with Key Accounts & HORECA Customers
• Managing 300+ International and local customers, 1K+ points on consumption (HORECA)
• Plan, with the marketing team, sales and marketing activities to grow our relationship with Key Accounts, customers and consumers
• Track competitor activities and gather info about their sales strategies, pricing and market share
• Managed all RRI training operations
• Review and improve operations practices
• In charge of developing health, safety, security and environment (HSSE) policy and procedures for Red Rock International Egypt
• Developed partnerships with different vendors and and training venues (hotels)
• Managed RRI inventory, purchases and courses expenses
• Partner with the clients in Planning, organizing and implementing annual training plan; worked with major clients in different countries such as ADIB in Iraq, Maersk Oil & Qatar petroleum in Qatar, HSBC, QNB, Nestle, P&G, Vodafone, British petroleum in Egypt
• Develop and create team building activities and training programs
• Co-ordinate and manage communication between clients and RRI
• Assess client needs and tailor programs accordingly
• Develop sales proposal
• Facilitate group discussions in training events
Masters of Business administration, Major in International Management.
Graduation project Grade: Excellent with percentage (99.5 %)