روبن Ittycheria

Directed end-to-end product roadmap for SMARTe platform, aligning initiatives with strategic business objectives. Led
Agile-driven cross functional teams to deliver robust APIs, User friendly UI with Copilot Experience. Owned product
lifecycle from ideation to deployment, while integrating GenAI and automation to improve operational outcomes.
Championed client-focused development processes and competitive benchmarking to drive innovation and product
market fit.

Marketplace & Ecosystem Expansion Drove marketplace distribution strategy across Salesforce AppExchange, Outreach, Zapier, Workato, AWS,
and Chrome Extension ecosystem. Expanded SMARTes ecosystem presence to strengthen GTM leverage and partner led acquisition.

Directed end-to-end Product Roadmap for SMARTe platform, aligning initiatives with Strategic Business Objectives.
Led agile driven cross functional teams to deliver Robust APIs, User friendly UX with Copilot Experience. Championed
client-focused development processes and competitive benchmarking to drive innovation and product market fit.
• Owned product strategy and roadmap for 18 Modules including Discovery, Intent Signals, Enrichment, APIs, CRM
native apps, Chrome plugin, Finance, Usage stats, License & Profile management, Super Admin controls, etc.
• Mentored 5 Product Managers and 2 Designers; co-managed 24 members Dev & QA team.
• Built Model Context Protocol (MCP) using TypeScript SDK and implemented vector embeddings for semantic
searches enabling SMARTe data discovery directly within LLM interfaces such as ChatGPT and Claude, extending
platform reach into AI native workflows.
• Implemented Stripe based payment workflows to enable upgrades for freemium users.
• Improved enterprise onboarding experience through guided workflows and customizable admin controls, boosting
CSAT by 38%.
• Led product improvements across the AARRR lifecycle including acquisition, activation, retention, revenue, and
referral through UX optimization, PLG initiatives, and platform enhancements.
• Managed marketplace distribution strategy across Salesforce AppExchange, Outreach, Zapier, Workato, Chrome
Extension and Data Lakes like AWS and Snowflake. This increased contributed $1M in incremental revenue.
• Partnered with Sales leadership in presales, enterprise solution design, and for international conferences.

Built and optimized customer-facing SaaS features using full stack web technologies, driving a 35% uplift in
engagement through data-informed gamification and UX improvements.

Developed and optimized customer facing SaaS features in Zalp, an Employee Referral Tool, using full stack web
technologies, driving a 35% uplift in engagement through data informed gamification and UX improvements.