Director of Marketing and Communication
American University of Technology, AUT
مجموع سنوات الخبرة :20 years, 11 أشهر
Auditing internal operational systems; Identifying shortfalls in processes
Evaluating internal control and making recommendations on how to improve
Designing and managing internal communication processes
Generating creative strategies to promote the vision and mission of the university
Communicating findings and recommendations
Crafting web-based and graphic identity for marketing campaigns and promotions
Embracing critical thinking, and innovation with the focus to improve results
Directingmessagedevelopmentandcreativeeffortstomeetmarketingobjectives
Upgrading level of timely communications using social media outlets
Creating, designing and editing corporate trailers
Leading new line creativity and design, developing complex projects
Innovating and developing new TV concepts / Format bibles
Writing business proposals, and creating cinematic trailers
Negotiating with stakeholders and investors
Digital Marketing
Branding
Online International Project
«Media in a Global and European Context»
Supported the development of communication proposals
Developed a detailed project plan and managed changes in project scope, schedule and cost
Managed relationships with clients and ensured activities are delivered on time
Planned, developed and implemented NArchitects marketing strategies and public relations activities
Helped improve the business by exploring new opportunities
Identified new markets and customer needs
Built long-term relationships with new and existing clients
Parallel Freelance Jobs
Optimized processes and internal systems at MCF-MI / ALAC
Provided professional advice to Tele-Liban and developed new operational structure Part-Time Masters course instructor: Broadcast Station Management, Notre Dame University, NDU
Identified, defined and coordinated the various management activities within the production department
Audited, managed and improved operational systems, processes and policies in support of LBCI’s mission
Identified, defined and coordinated the various management activities within the production department
Increased efficiency of the production department
Performed corrective actions and arbitrated resources allocation Facilitated corrections to malfunctions
Successfully planned, managed and implemented LBCI News Project Assumed responsibilities of the project financials
Beirut Marathon Association, Creative Director and Editor: “Banque du Liban” TVC and short documentary (2013)
Beirut Marathon Association, On the Spot Production: Documentary for European Distribution (Nov 2012)
Imagic, Segment Director, “Sawt al Hayat” Periba, Prime Reports Director «Najm el Khalij»
Monitored and managed defined processes and controlled budgets
Organized shooting schedules and supervised the whole projects
Brainstormed and creatively created promotions for MTV shows
Identified, managed and supported improved operational systems, processes and key communication channels
Restructured the production house
Organized fiscal documents related to the audio-visual department
Developed relationships with local and Pan-Arab TV stations
Created new concepts and produced all visual and audio productions
Night-Shift Consulting, Oct 2007 - Mar 2008
Provided strategic advice and explored new opportunities
Re-shot missing scenes for the drama series “Mouftaraq Tarik” and supervised the editing and colouring phases
Managed the editing department and served as the post- production manager
Monitored projects making sure everything is on-track
Assessed editors’ performances
Organized all footage, exports, uploads and safely secured them
Creative Work at Imagic
Executive Director «Ghayerle Hayete», Dubai TV
Prime Segment Director «Album» MBC and «Mission Fashion II», LBCI
Segment Director, Editor «Maa Maguy» and «Al Tahaddi al Kabir» Senior Creative Editor «Chabeb aal Hawa», MBC; «Daif el Beit» LBCI and «Ghayerle Hayete», Dubai TV
Supervised the editing of «Zay el Noujoum», Dubai TV, both seasons
Brainstormed and creatively created promotions for Future TV shows
Parallel Freelance Jobs:
Documentary Director for the ministry of environment (July 2004- Nov 2004)
Creative Director, Showreel Marwan Rassi
Production Miscellaneous jobs (TVCs), Beirut & KSA NBN TV, Lebanon, Promotion Producer and Assistant Director
Documentary 2nd Assistant Director, Ministry of Tourism
Honor List
French Bacc II