Roxana Elkhayat, Digital Marketing Manager

Roxana Elkhayat

Digital Marketing Manager

Glimpse Digital Agency

Lieu
Émirats Arabes Unis - Dubaï
Éducation
Baccalauréat, Education And Social Work
Expérience
13 years, 9 Mois

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Expériences professionnelles

Total des années d'expérience :13 years, 9 Mois

Digital Marketing Manager à Glimpse Digital Agency
  • Émirats Arabes Unis
  • Je travaille ici depuis février 2020

Develop and execute comprehensive digital marketing strategies, resulting in a 30% increase in website traffic and a 25% growth in online sales within one year. Lead a cross-functional team of 8 digital marketers, overseeing campaign ideation, execution, and performance analysis. Collaborate with product and sales teams to align marketing initiatives with business objectives, resulting in a 15% boost in lead generation.

Head Of Digital Marketing à Akwan Digital agency
  • Arabie Saoudite - Riyad
  • décembre 2017 à janvier 2020

Orchestrated comprehensive digital marketing strategies, leading to a 40%
increase in online revenue and a 30% expansion in customer acquisition
within a year.
Directed a high-performing team of 12 digital marketers, fostering
collaboration and innovation while achieving KPIs consistently.
Spearheaded the successful integration of AI-driven tools, optimizing
campaign targeting and resulting in a 25% improvement in conversion rates.
Collaborated with C-suite executives to align marketing initiatives with
overall business objectives, enhancing brand visibility and market share.

Digital Marketing Executive & Content Writer à Al Ghad TV
  • Egypte
  • mars 2015 à novembre 2017

Spearheaded content marketing efforts, producing engaging blog posts, social media content, and email campaigns, resulting in a 40% increase in organic traffic and a 20% rise in engagement. Managed digital advertising campaigns across various platforms, achieving a 50% increase in click-through rates and expanding customer reach. Led a team of writers and designers, ensuring consistent brand messaging and content quality.

Senior Key Account Manager à MOPHX Digital Agency
  • Egypte - Le Caire
  • juillet 2012 à février 2015

Managed a portfolio of 15 client accounts, overseeing their digital marketing
campaigns and ensuring a 95% client retention rate.
Collaborated with clients to define marketing objectives and KPIs, leading to
successful campaign strategies aligned with client goals.
Achieved an average 20% increase in ROI for clients through data-driven
optimization strategies.

Journalist & TV Reporter à Sada El Bald TV
  • Egypte - Le Caire
  • août 2010 à juin 2012

Conducted in-depth research, interviews, and fact-checking to produce
compelling news articles and TV reports, demonstrating strong investigative
and storytelling skills.
Covered a range of topics including politics, business, and social issues,
delivering accurate and engaging content to a diverse audience.
Adapted to tight deadlines and high-pressure situations while maintaining a
high standard of accuracy and professionalism.

Éducation

Baccalauréat, Education And Social Work
  • à Alexandria University
  • juin 2010

Specialties & Skills

Customer Service
Trainers
Operators
Direct Sales
DIGITAL MARKETING
MARKETING STRATEGIES
ADVERTISING CAMPAIGNS
PROFESSIONALISM
BOOST (C++ LIBRARIES)
COLLABORATION
CONTENT MARKETING
INNOVATION
IDEATION
INTEGRATION

Profils Sociaux

Site Web Personnel
Site Web Personnel
roxanaelkhayat.com

Langues

Anglais
Expert
Arabe
Langue Maternelle

Loisirs

  • Swimming