Sales Executive - Horeca
Sealand Foodstuff trading
Total des années d'expérience :9 years, 5 Mois
• Selling frozen Seafood products to 5 star hotels, cafes and restaurants in Jeddah, Saudi Arabia.
• Getting new customers on board, retaining and selling more to existing key accounts, managing deliveries, handling customer queries & complaints and ensuring timely collection of payments.
• Led a team of 4 sales executives provided training and helped them to execute initiatives that foster revenue growth.
• Opened and handled PKR 15 million accounts of Forex & commodities trading.
• Generated leads through search, using different social media platforms, networking and converted them to trading accounts.
• Identified requirements of individual and corporate clients, delivering sales presentations and negotiating terms of agreement in order to bring investment.
• Studied and analyzed fundamental and technical data on daily basis to keep existing clients up to date on market trends and to pitch new prospects.
• Provided training to existing clients on using trading accounts, recommended Commodities, Forex and indices investments plans to potential prospects through cold calling and meetings.
• Prepared daily reports regarding meetings, new prospect and closings to evaluate performance and progress of the team.
• Advised clients on different investment opportunities and strategies how to diversify their investment by minimizing risk.
• Attended exhibitions to generate more leads, organized seminars in different institutions, business schools to guide and educate them about digital trading through Pakistan Mercantile Exchange.
• Searching potential prospects in relevant industry using different platforms including browsing, networking and social media.
• Identifying decision makers through cold calling, making presentation, scheduling and attending meetings to convince them to participate.
• Managing marketing campaign by coordinating with social media team and graphic designer helping them designing promotional content.
• Writing business proposals, official letters, communicating with media partner, vendors, travel partner, clients and other partners both national and international, responding to queries and proposal requests on timely basis to provide effective customer service.
• Negotiating terms of the agreement, prices and closing deal in a way that benefits both company as well as the client.
• Successfully made PKR 12 million sales for the company’s first international property exhibition.
• Successfully organized one international Property exhibition and one national event by supervising and providing administrative support to the staff and Exhibitors.
• Coordinating and following up with the accounts department of clients for timely payments and providing support to arrange required documents to participate in the event.
• Managed 54 key accounts mainly 5 and 4-Star Hotels in two major cities Jeddah and Yanbu.
• Achieved sales target of 1 million Saudi Riyal quarterly while ensuring the maximum availability of the company’s products.
• Prepared aging report of key accounts and collecting cheques to make sure customer doesn’t exceed their Credit Limit.
• Retained existing clients through regular visits, listening to their queries and resolving them to build long-term relationship.
• Approached new hotels using different platforms and meeting concerned department head to start business with them.
• Advised customers about delivery schedules and provided after-sales service. Evaluated own sales performance, aiming to meet and exceed targets.
• Maintained relationships with clients by providing support, information, and guidance; conducted surveys for new products, arranging samples, getting feedback, and closing sales.
• Maintained professional and technical knowledge by attending meetings & exhibitions, reviewing professional publications and establishing personal networks.
• Organized demos for the supplier's products by arranging appointments from key accounts and providing full support to the supplier representative during the demos.
• Provided training to new staff.
• Recovered outstanding amounts of credit cards, personal, car and business loan from defaulters through negotiations and rigorous follow up.
• Worked on vintage accounts aging 5 to 10 years, processed skip tracing routing to locate customers using different internet tools and from customer documents.
• Updated records, comments and complaints on “CRM” and details of the action taken regarding every case.
• Successfully achieved 100, 000 AED monthly target.
• Taking legal action in accordance with UAE law for non-cooperative customers.
• Locate and notify customers of delinquent accounts by mail, telephone, or personal visits in order to solicit payment responsible for the debtors’ book.
• Ensuring that clearance & case release are sent to client timely once account is settled.
• Managed and developed a team of 4 sales executives assigning tasks, monitoring performance on daily basis to meet sales objectives.
• Handled sub dealers accounts, visiting on regular basis to take orders while making sure products are dispatched and delivered on time.
• Gathered market and customer information and visiting different business sectors to market Haier newly launched electrical appliances as well as regular products and closing sales.
• Arranged and supervised deliveries to make sure timely delivery of the customer's order. Handled and responded to customer complaints and queries resolving them to provide good customer service and to retain client.