QC & Creative Manager
Brandverse
Total years of experience :3 years, 9 Months
•Analysing client requests for brand photo shoots and conceptualizing ideas based on brand categories.
•Collaborating with sales executives to pitch creative concepts through compelling mood boards to clients.
•Overseeing the execution of projects by coordinating with production teams to create physical props and sets according to approved concepts.
•Directing art direction to create captivating sets for brand photo shoots in line with client preferences.
•Conducting quality control checks on edited photoshoots to ensure adherence to high-quality standards.
•Serving as a QC & creative manager, responsible for ensuring the overall quality and creative direction of photo shoots meet client expectations.
•Developed seasonal campaign designs, conceptualizing creative themes and visuals tailored to each apparel collection.
•Utilized Canva and Photoshop to craft compelling mood boards, effectively presenting ideas to stakeholders.
•Orchestrated photo shoots to execute the apparel collection theme, ensuring alignment with campaign designs and maintaining brand coherence
•Managing entire marketing and styling of fashion shoots for the brand
•Handling entire campaigns before launch of each collection
•Styling and design of mannequin shoots
•Coordinating with marketing department to organize social media content for all collections and their respective campaign
•Editing of shoots and managing content upload
•Set designing and coordination for shoots with all stakeholders at all levels internally and externally
•Conceptualized and developed original designs in alignment with current fashion trends and brand identity.
•Conducted thorough market research to inform design decisions and meet consumer demands.
•Sketched design ideas and selected appropriate fabrics and materials for each collection.
•Curated season-specific collections spanning bridal couture, western, eastern, and pret-a-porter lines.
•Managed finances, including budgeting and cost analysis, to ensure profitability and cost-effectiveness.
•Designed apparel collections for exhibitions conducted in the USA, showcasing creativity.
•Showcased apparel collections in Bridal Couture Week held in Lahore, Pakistan, highlighting craftsmanship.
•Collaborated closely with the design team to create prototypes and oversee the production process.
•Ensured quality and timely delivery of finished garments through meticulous oversight.
•Participated in fittings, making adjustments as necessary to achieve desired outcomes.
•Collaborated with top country photographers to conduct photoshoots for campaign collections.
I completed my Bachelor's degree in Fashion Design, gaining comprehensive knowledge and skills in garment construction, trend analysis, and design principles. This education equipped me with a solid foundation to pursue a successful career in the fashion industry.