Commercial Director
Value Developments
Total years of experience :26 years, 7 Months
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1.The incumbent manages the various functions of Local Sales, Marketing, Contractual, Business Development and Customer Service of all Arabia Group projects.
2. Establishes the Strategic Sales and Marketing Plan and aligns it with overall company strategic plan. Further, aligns the efforts of sales and marketing managers with the overall Strategic Marketing and Sales plan, this includes coaching them into developing their own plans and establishing KPI's as well as supervising the implementation of their departments’ plans
3. Prepares annual budgets for all departments and monitors actual vs planned monthly with Finance
4. Establishes work procedures and processes for the department in coordination with direct reports and establishes and monitors KPI’s with stretch targets
5. Has the ability to measure subordinates’ work and give feedback and coaching to correct or improve performance.
6. Delegates tasks when needed after ensuring that the direct reports are capable of performing the tasks.
Maxim Holding
(Karrar Group) Founded since 1980
• Working as Sales and commercial Director.
• Reporting to the Chairman Directly.
• Responsible of managing the direct and in-direct sales force of the company.
• Developing strategy, tactics, sales plans and profit targets.
• Developing relationships with clients.
• Identifying and reporting on business opportunities in target markets.
• Representing the business at conferences, trade fairs and networking events.
• Maximizing new business development opportunities.
• Responsible for the establishment of both annual and monthly sales objectives in coordination with the Company's business plan.
• Responsible for providing an annual Sales Plan and providing quarterly updates, revisions and modifications to the Plan.
• Responsible for coordinating the specific objectives of the Sales Plan with all of the functional departments of the company and, most specifically with Finance.
• In coordination with the VP of Business Development, establishes both market and target customer strategies for the company.
• Responsible for the successful management of the needs of the Company's customers in order to meet the objectives of the company's overall business plans and strategies.
• Manage all of the field and in house sales functions of The Company's facilities.
• Define and manage the monthly and annual sales objectives for all of the sales personnel.
• In coordination with Chairman, establish compensation plans for all sales personnel including salary structures, commission plans, sales contests and bonus plans.
• Keep up to date with recent market and industry trends, competitors, and leading customer strategies.
Bonyan for Development and Investment (Majarrah)
Joint Venture between SIAC For contraction and Juhayna
• Working as Commercial Director
• Interviewing & Recruiting Sales Manager And Sales Stuff
• Interviewing & Recruiting Marketing Manager and Marketing Stuff
• Studding Market needs to present for the board directors
• Studding Supply and Demand
• Preparing market Reports
• Selecting agencies, after reaching prior agreement with the Management, as well as ensuring briefing and controlling of external service providers (e.g., agencies, caterers…
• Evaluating marketing and advertising concepts put forward by external service providers
• Developing contents and presentation of advertising and coordinating these with MPC as well as designing corresponding publications and brochures
Working as Sales Director and acting as General Manager.
• Identification of market status and acquisition of information of real estate opportunities.
• Realization of sales and marketing plans.
• Probing for business prospects.
• Achieving sales target.
• Developing plans intended at augmentation of yearly sales target.
• Identification of verification plans for opening business opportunities.
• Setting methods of achievement of business development.
• Creating a wide range of communiqué and liaison between the company and corporate clients.
• Generating powerful real estate marketing plan that can be utilized to boost sales activities especially at corporate sector.
• Property operation reviews and analysis.
• Lease negotiations and audits.
• Property database creation and maintenance.
• Coordinate business initiatives and integrate people and processes across the company.
• Provide executive level representation at high-stakes meetings with prospects, clients, and partners.
• Recommend creative selling techniques based on market and product knowledge
• Assist in developing brand identity and recognition.
• Evaluate and presents to Company’s Executive Management Team results within business areas around the business to determine if organizational objectives are being met.
Working as Branch Manager Coldwell Banker Commercial.
• Responsible of a team of eight Sales Agents, one Real Estate Coordinator, one Sales Support Specialist.
• Developed a Marketing Plan for Nile City Building and other commercial and administrative buildings.
• Responsible for training and evaluation of my stuff.
• Responsible for monitoring all financial matters concerning our sales.
• Responsible for the advertising of our products both national and international.
• Responsible for meeting my targets with cost center and profit base.
The Company working in the field of manufacturing and selling carpets
• 1996 → 1997 Indoor Sales Man
• 1997 → 2000 Outdoor Sales Man (General Sector)
• 2000 → 12/2000 Assistant Factory Sales Manager
• 2001 → 12/2002 Sales and Marketing Manager (Projects & Hotels Dep.)
• Responsible of a team of 5 sales men, one admin, one engineering, one financial & sectary.
• Manage and coordinate all marketing, advertising and promotional staff and activities
• Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
• Analyzing potential partner relationships for Sales
• The achievement of frequent, timely and positive media coverage across all available media.
• To manage the Marketing Department Budget. Delivery of all marketing activity within agreed budget. Direction of marketing staff where budgets are devolved.
• Managing the entire product line life cycle from strategic planning to tactical activities.
• Analysis of customer research, current market conditions and competitor information
• Monitor, review and report on all marketing activity and results
• Developed a Marketing Plan for internal and external market.
• Responsible for training and evaluation of my stuff.
• Responsible for meeting my targets with cost center and profit base.
I finished by Bachelor's Degree in the Accounting English Section with a Good grads and with Excellent in graduation project. I am now in the process for starting My M.B.A
I finished High School From Amir El Showraa School with the grads of Pass that's due to that I was working in the same time and I was in lecture Section
I Finished my Primary And Preparatory Levels at St. Gorge Language School with the grads of Good
