Salem Berrached, Senior Sales Manager

Salem Berrached

Senior Sales Manager

Bentley

البلد
الإمارات العربية المتحدة - أبو ظبي
التعليم
بكالوريوس, BSC Commerce
الخبرات
29 years, 1 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :29 years, 1 أشهر

Senior Sales Manager في Bentley
  • الإمارات العربية المتحدة - أبو ظبي
  • أشغل هذه الوظيفة منذ سبتمبر 2014

Responsible to formulate and implement the overall Sales Department’s annual strategy and business plan to ensure alignment with the Company’s and Group’s goals and objectives. Leads and manages sales activities by coaching and motivating staff, driving sales performance,
sales planning, starting and executing marketing initiatives/campaigns and optimizing utilization of market potential to maximize business revenue and achieve profits while ensuring high level of customer satisfaction at every step. Also responsible for communication with the principal and also assumes Profit and Loss responsibility for the department
 Driving and delivering the commercial performance of the business.
 Scheduling workloads to meet priorities and targets.
 Setting recruitment, appraisal and line management processes.
 Implementing business procedures.
 Organizing staff schedules
 Developing and implementing creative selling techniques.
 Ensuring that company goals are met in a timely fashion by the efficient and effective management of personnel and resources.
 Working with other department heads.
 Involved in the recruitment and mentoring of new staff.
 Delegating responsibilities.
 Undertaking staff performance reviews.
 Establishing the businesses objectives.
 Driving the sales and marketing strategy
 Weekly meeting with the Service, Parts and CRM Managers to make sure that the yearly plan is being adhered to.
 Revise and dynamically change the strategies for Service, Parts, CRM and Marketing to align with the Principles vision
 Hands on meetings with the CRM department to make sure that the database is always up to date and put together policies and procedures on how to capture the most correct and relevant information of our customers
 Aiding the CRM and Marketing department in putting a road map for new and upcoming model and which demographic to target

Senior Sales Mananger & Deputy Sales Director في ALDAR Properties
  • الإمارات العربية المتحدة - أبو ظبي
  • يناير 2009 إلى يونيو 2014

Sales and leasing execution
 Accountable for achieving residential sales and leasing targets received from Head of Res/Com Sales and Leasing for assigned properties
 Support the development and execution of sales and leasing activities
 Prepare necessary documents, brochures and presentations to help familiarize and promote clients with the available units for assigned properties
 Monitor and manage RTMs
 Monitor and manage performance of sales and leasing team
 Source and follow up on potential leads for unit sales/leases for assigned properties
 Negotiate sales prices with clients within the range provided by Head of Res/Com Sales and Leasing for assigned properties
 KPI tracking and reporting
Post Sales Activities and Internal Processes
 Ensure all contracts are up to date - manage contract changes in case of mortgage, re-sales and other changes for assigned properties
 Actively maintain existing and potential client database
 Constantly update database of annual inventory of units available for sale for assigned properties
 Work with IT to ensure CRM system meets Sales’ needs
 Provide input to marketing on timing, purpose and audience of advertising efforts
 Provide input to Development Management on prices and types of units and locations in high demand
 Gather point of views and experiences of salesmen on demand and price drivers
Business Development
 To review business plans for the project, adjusting planning when necessary; identify, track, manage, and resolve new project related issues. Ensure that project aligned to market and.
 Support the prioritization of the project/company Strategy and Functional Plan development through analysis, understanding of external business environment trends. To ensure that project well aligned and fit to the market and Aldar corporate strategy during implementation and completion phases.
 Identifying, tracking, managing & resolving project related issues, and proactively communicating project information to Sales Director, managing and mitigating project risk. Accountable for client proposals, requests for information and any further documentation in a timely manner.
 Proactively managing project scope to ensure that only what was agreed is delivered and ensuring that the solution is of acceptable quality and completed on time and within budget. Present and interpret the project performance results. Track and review the key performance indicators, initiating new proposals for improvement.
 Assist the Sales Director in analyzing new business opportunities and developments; evaluating the market opportunities and threats. To ensure that master plan is in line with automotive business requirements (standards) and allocated areas and support services are correctly allocated. To ensure that the sales team performance is evaluated on regular basis and when required personal objectives are reviewed and aligned with project and corporate goals and objectives.

General Manager في Al Jaber Automotive Group
  • الإمارات العربية المتحدة
  • ديسمبر 2007 إلى ديسمبر 2008

Al Jaber Automotive Group, Abu Dhabi, United Arab Emirates
General Manager (Dec 2007 - Dec 2008)

∞ As an In-charge of 3 companies, dealt and reported directly with Moh'd Al Jaber the owner;
• Prestige Cars Showroom (Styling and engine tuning of high end luxury vehicles)
* Official distributors for the following tuning companies;
~ Techart - Porsche Tuning
~ Arden - Range Rover Tuning
~ Novitec Rosso - Ferrari Tuning
~ Mansory - Tuning of Bentley, Aston Martin, Ferrari, Rolls Royce
~ Luma - BMW Tuning
~ Carlsson - Mercedes Benz Tuning
~ Binz - Limousine conversion for Mercedes Benz
• Prestige Cars International (export of high end and other makes of vehicles)
• Formula 1 Showroom (Styling only of high end luxury vehicles)
* Official distributors for the following styling companies;
~ ART - Mercedes Benz styling
~ Hamann - Styling of BMW, Range Rover, Aston Martin, Porsche, Ferrari etc
∞ Planned yearly and monthly marketing strategy for all 3 companies and making sure they have vehicles for the year depending on the forecast of sales.
∞ Traveled and ensured to source high end luxury vehicles for the 3 business from the GCC and other countries.
∞ Handled the logistics of vehicle being air freighted to the tuners in Germany and set a deadline on when modifications should be completed and vehicles returned to the showrooms.
∞ Ensured that all 3 companies are running on budget and making a healthy profit at the end of the year.

General Sales & Marketing Manager في Emirates Motor Company
  • الإمارات العربية المتحدة
  • أبريل 2000 إلى أكتوبر 2007

Emirates Motor Company, Abu Dhabi, United Arab Emirates
General Sales & Marketing Manager (Apr 2000 - Oct 2007)

∞ Negotiating: ~ Yearly target and model mix with the manufacturer (DaimlerChrysler)
~ Pricing for vehicles with the manufacturer (DaimlerChrysler)
~ Monthly targets with the sales people.
∞ Planning yearly and monthly marketing strategy with the Marketing Department.
∞ Organizing and implementing a yearly training strategy for the sales people.
∞ Interacting with the Service Department and the Pre Delivery Department vehicles that have to be ready for delivery to customers.
∞ Preparing and submitting an induction plan for new comers, delegating everyday housekeeping of showroom to individual salespeople.
∞ Ensuring that the right model mix in on show in the showroom.
∞ Introducing a fair and beneficial incentive program for the salespeople.
∞ Creating and analyzing reports for number of telephones to sales, number of test drives to sales, etc.
∞ Develop a 360 degree marketing and communication plans; including strategies and allocating budgets
∞ Analyze and share important strategic market information for business units in analyzing new business opportunities and developments, as well as evaluating the market opportunities and threats
∞ Conduct in-depth market research to fully understand our competitors - both sales (special offers and medium spends) and After-Sales (services offered and special offers)
∞ Organize and coordinate launches, exhibitions, events, sponsorships and campaigns. This includes all aspects of the job from planning to execution
∞ Coordinate with showroom managers to ensure showroom condition is according to brand image and corporate identity guidelines and all point of sale material is updated accordingly

Assistant Sales Manager في Chatswood Toyota - Chatswood
  • استراليا
  • يونيو 1996 إلى مارس 2000

Chatswood Toyota - Chatswood, Australia
Assistant Sales Manager (Jun 1996 - Mar 2000)

∞ Managing sales of new passenger vehicles, and maintaining client relationship.
∞ Meeting monthly targets set by managers, organizing weekly marketing campaigns with the Sales Manager for national and local newspapers.
∞ Handling activities related to costing and closing deals for fellow employees,
∞ Working out monthly incentive programs,
∞ Maintaining stock levels and vehicles required for the month, organizing rosters and days off:

Sales Consultant في Lander Toyota
  • استراليا
  • فبراير 1995 إلى مايو 1996

Lander Toyota - Blacktown, Australia
Sales Consultant (Feb 1995 - May 1996)

∞ Managing the sales of new passenger vehicles.
∞ Maintaining client relationship from initial point of contact

الخلفية التعليمية

بكالوريوس, BSC Commerce
  • في University of Western Sydney
  • يناير 1999

∞ B.Com (International Management) University of Western Sydney, Australia (1999)

Specialties & Skills

Client Relationship Management CRM
Marketing
Business Planning
Customer Focus
BUDGETS
HOUSEKEEPING
INDUCTION
MARKET RESEARCH
MARKETING
MARKETING DEPARTMENT
MARKETING STRATEGY
OF SALE
THE SALES

اللغات

العربية
مبتدئ
الانجليزية
مبتدئ

العضويات

Core Member of the Toyota Sales Society
  • Member
A Member of IMI (Institute of Motor Industry) at its highest level "Fellow"
  • Member