Sari Salibi, CMO

Sari Salibi

CMO

GROUP CMOPower International Holding/Urbacon Trading and Contracting(UCC)

Location
United Arab Emirates
Education
Master's degree, Communication and Journalism
Experience
24 years, 8 Months

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Work Experience

Total years of experience :24 years, 8 Months

CMO at GROUP CMOPower International Holding/Urbacon Trading and Contracting(UCC)
  • Qatar
  • January 2018 to May 2021

Overlooking the marketing plans of a group of about 50 companies in real estate development, retail and
hospitality with several construction related industries. Projects included MALL OF QATAR(MOQ), LUSAIL
ISLANDS, BANANA ISLAND, HILTON DOUBLE TREE, HILTON MOQ, BALADNA FARMS, SHERATON,
STADIUMS, PALACES and many others in Qatar, Maldives, Oman, London, Paris and elsewhere. Key
Responsibilities: Designing and recommending strategic marketing/business development measures to enhance
company visibility in Qatar and elsewhere in the world making sure all the marketing material is coherent and up
to par.
2013 -2014

Business Development at AL
  • Qatar
  • January 2010 to January 2013

A company dealing in real estate development(malls, hotels and hospitality outlets like MARAYA MALL(Al WAAB
MALL), Hard Rock Café, Hard Rock Hotel, Galler Chocolate outlets, Cappuccino Café and others). The

Director of Communications at ENSHAA LLC , Dubai ENSHAA LLC
  • United Arab Emirates
  • January 2007 to January 2009

Identified primary business development areas in the real estate, fashion and hospitality sectors.
Designing and recommending strategic marketing/business development measures to enhance company visibility
in Qatar and the region. Spearheaded market research projects by coordinating laterally with research agencies.
Analyzing project deficiencies and providing appropriate to ensure smooth execution of the marketing projects.
Established and implemented an integrated range of marketing plans.
2009 -2010

VP SALES AND MARKETING at Dubai Pearl Developmen
  • United Arab Emirates
  • January 2005 to January 2007

Established the sales department and initiated the sale of more than 850 million dirhams of the project and

Vice President at Samsung
  • United Arab Emirates
  • January 2003 to January 2005

CHEIL COMMUNICATION -

GM at Beiru
  • January 1995 to January 2000

CD
Foot Cone and Belding - Middle East
Covered many of Foote Cone and Belding's MENA offices in the region as Group Creative Director and General
manager of the

Creative Director at Saatchi and Saatchi, Middle Eas
  • January 1990 to January 1995

Stationed in Jeddah then Beirut. During this period I covered many of Saatchi & Saatchi's offices in the region as
Group Creative Director and managed to work of numerous accounts(Airline, banking, real estate, FMCG etc…) I
won several awards for my creative work and was instrumental in gaining new business for the agency thru my
business development skills.

Marketing and Advertising Manager at DeKalb Genetics Corporation
  • January 1988 to January 1990
Marketing and Advertising Manager
  • United States
  • to

research.omicsgroup.org/index.php/DeKalb_Genetics_Corporation Covered the whole Middle East and
Africa out of Chicago and increasing their market share and their brand name recognition in the region.

Education

Master's degree, Communication and Journalism
  • at University of Missouri
  • June 1987

Bachelor's degree,
  • at American University of Beiru
  • January 1982

Specialties & Skills

Communication Strategies
Business Development
Strategic Planning
Marketing
Creative Concept Development
ADVERTISING
ASSETS RECOVERY
BUSINESS DEVELOPMENT
CREATIVE DIRECTOR
CUSTOMER RELATIONS
MARKET PLANNING
MARKETING
MICROSOFT OFFICE
REAL ESTATE

Languages

Arabic
Expert
English
Expert
Korean
Expert