Samer Hamran, Retail & operation Manager

Samer Hamran

Retail & operation Manager

Equinox

Location
Qatar - Doha
Education
Bachelor's degree, Hotel Management and Tourism
Experience
17 years, 5 Months

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Work Experience

Total years of experience :17 years, 5 Months

Retail & operation Manager at Equinox
  • Qatar - Doha
  • My current job since January 2016

• Managing retail Business in DOHA, DUBAI, KSA
• Traveling to territories for store visits and presenting of upcoming seasonal distribution as well as operation manager meeting
• P&L
• Expansion IN Gulf region
• Handling Marketing department
• Responsible for financial result of the operation
• oversee the financial statement
• P&L and budgeting achievement
• Performing buying of merchandising Duties for 110M QR of inventory
• Ensure proper assortment planning and inventory budgeting
• Sales forecasting and monitoring of inventory levels across select brands
• Dealing with our partners & travel to the vender for seasonal meeting and discuss over view budget for upcoming season and do the selection
• Analysis aging and markdown
• Markdown stock according aging
• Make linear of the store
• Ensure that the overall operations, processes and standards within the showrooms are at the highest standards as per the set SOPS and introduce best practice and innovative ideas to enhance and improve sales experience and efficiency
• Improve net margins
• Develop and continuously update retail Standard operations processes and manuals to ensure smooth and efficient operation of the retail stores and proper implementation by the retail operational teams
• Manage logistic
• Involved with hiring of all management staff
• Responsible for all daily operation and business affairs
• Set and implement a showroom visit plan to be in touch with the showrooms and better manage the showrooms and customer needs.
• Make marketing Budget
• Make Marketing calendar (events nonevents)
• Helping to develop and implement a customer service policy for entire stores while finding ways to measure customers satisfaction and improve sales by feedback from mystery shopper and
• Improve ATV, UPT, Conversion
• Weekly recap
• Make KPI for all the team
• Training staff to deliver high level of retail knowledge & customer service.

Retail Director at Retail Group -Alhokir
  • Jordan - Amman
  • December 2015 to January 2017

• Running 81 stores with 24 brands
• Maintain P&L (EDITDA, GP, NP for 26 brands with 80 stores)
• Performing buying of merchandising Duties for 197M $of inventory
• Create purchases plan OTB for S/S, A/W Seasons including forecasting of Gross margin & sales
• Expansion
• Direct all function departments ( marketing, HR, Loss & pervasion, leasing
• Ensure proper assortment planning and inventory budgeting
• Driving and delivering sales performance
• Sales forecasting and monitoring of inventory levels across select brands
• Dealing with our partners & travel to the vender for seasonal meeting and discuss over view budget for upcoming season and do the selection
• Analysis stock according sell-through and implement Sale strategy, promotion and markdown
• Make linear of the store
• Ensure that the overall operations, processes and standards within the showrooms are at the highest standards as per the set SOPS and introduce best practice and innovative ideas to enhance and improve sales experience and efficiency
• Annual Board meeting
• Manage logistic and the Warehouse operation
• Set and implement a showroom visit plan to be in touch with the showrooms and better manage the showrooms and customer needs.
• Make marketing Budget
• Make Marketing calendar (events nonevents)
• Helping to develop and implement a customer service policy for entire stores while finding ways to measure customers satisfaction and improve sales by feedback from mystery shopper and
• Improve ATV, UPT, Conversion
• Weekly recap
• Ensure customer surveys are undertaken and implemented across stores to analysis statistics and other data related.
• Implement KPI for all the team
• Training staff to deliver high level of retail knowledge & customer service.

Retail Manager at Landmark Group
  • Jordan - Amman
  • December 2011 to December 2015

• Maintain P&L (EDITDA, GP, NP)
• 2.Make OTB calculation and proceed with the buying process
• 3.Ensure proper assortment planning and inventory budgeting
• 4.Driving and delivering sales performance and profit return Manage the inventory and planning
• 5.Sales forecasting and monitoring of inventory levels across select brands
• 6.Analysis the stock cover of the store
• 7.Analysis the aging and markdown
• 8.Markdown stock according aging
• 9.Compile data from showroom Managers and analyze sales related data periodically to be aware of target Vs actual performance of various teams and take steps to resolve poor performance issues as well as maximize and capitalize on new and untapped opportunities
• 10.Give product feedback
• 11.Make linear of the store
• 12.Ensure that the overall operations, processes and standards within the showrooms are at the highest standards as per the set SOPS and introduce best practice and innovative ideas to enhance and improve sales experience and efficiency
• 13.Improve gross margins
• 14.Develop and continuously update retail Standard operations processes and manuals to ensure smooth and efficient operation of the retail stores and proper implementation by the retail operational teams
• 15.Board meeting
• 16.Manage logistic and the Warehouse operation
• 17.Set and implement a showrooms visit plan to be in touch with the showrooms and better manage the showrooms and customer needs.
• 18.Make marketing Budget
• 19.Make Marketing calendar ( events non events )
• 20.Helping to develop and implement a customer service policy for entire stores while finding ways to measure customers satisfaction and improve sales by feedback from mystery shopper and
• 21.Improve ATV, UPT, Conversion
• 22.Weekly recap
• 23.Implement the hotspots with VNM and INV-M
• 24.Ensure customer surveys are undertaken and implemented across stores to analysis statistics and other data related.
• 25.Oversee and ensure the overall effectiveness of the communication between the show rooms and After sales team; take timely actions to resolve issues and offer suggestions for improvement
• 26.Make KPI for all the team
• 27.Training staff to deliver high level of retail knowledge & customer service.
• 28.Coordinate with L&D department for brand trainings

Brand Manager at Retail group - Alhokir
  • Jordan - Amman
  • July 2009 to December 2011

• Monitor OTB calculation and proceed with the buying process
• Buying ( SKU level Gap 4 time a year , Sup-Categories Cortefiel 2 rime a year
• Handle any staff related issues escalated from the show room and update the HR and Retail Operations Manager in a timely manner. Important and urgent issues should be escalated to the HR and line manager without any delays
• Ensure proper assortment planning and inventory budgeting
• Dealing with our partners & travel to the vender for seasonal meeting and discuss over view budget for upcoming season and do the selection
• Achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Achieve targeted sales for respective brands
• Make sure that the intake margin of the delivered goods, and the pricing is as per the agreed conditions Allocate buying stock store wais, department Wise
• Weekly recap with Gap team
• Monitoring conditions and trends within the local market.
• Helping to develop and implement a customer service policy for entire stores while finding ways to measure customers satisfaction and improve sales
• Maintains store staff by recruiting, selecting, orienting, and training employeesApprove assortment planning
• Ensure proper allocation of merchandise based on sales trends and demand
• Proper equipment and fixture planning for new stores
• Insure that visual standards are communicated and implemented across stores directly or through visual merchandiser
• Stock transfer across locations based on sales trends and inputs from sales and operation manager
• Implement marketing, cross selling activities, promotions and media planning and coordinating with marketing manager
• Carry-over and capacity analysis
• Train, coach and support the show room managers where ever required to enable them to perform and achieve their targets
• Regular visits to the competition in the market to study, analyze and compare their product offers, pricing and their promotional activities Guidance on replenishment, recalls and consolidations
• Seasonal event calendar
• Gap Brand Trainer for ( Egypt, CIS )

Location Manager at Al-Sawani Group
  • Saudi Arabia - Jeddah
  • July 2008 to July 2009

• Ensure customer surveys are undertaken and implemented across stores to analysis statistics and other data related.
• Buying
• Training staff to deliver high level of customer service.
• Ensure proper allocation of merchandise based on sales trends and demand
• Proper equipment and fixture planning for new stores
• Insure that visual standards are communicated and implemented across stores directly or through visual merchandiser
• Handle any staff related issues escalated from the show room and update the HR and Retail Operations Manager in a timely manner. Important and urgent issues should be escalated to the HR and line manager without any delays
• Visits stores regularly and understand key issues with brands
• Sales forecasting and monitoring of inventory levels across select brands
• Pricing activities for brands based on pre-defined markups Sale file
• Maintains store staff by recruiting, selecting, orienting, and training employees
• Maintains store staff job results by coaching, counseling, and disciplining employees planning, monitoring, and appraising job results
• Identifies current and future customer requirements by establishing rapport with potential and actual customers and other persons in a position to understand service requirements
• Ensures availability of merchandise and services by approving contacts maintaining inventories
• Formulates pricing policies by reviewing merchandising activities determining additional needed sales promotion authorizing clearance sales studying trends
• Secures merchandise by implementing security systems and measures
• Maintains the stability and reputation of the store

Acting Store Manager at Azadea Group
  • Jordan - Amman
  • December 2006 to July 2008

• Completes store operational requirements by scheduling and assigning employees following up on work results
• Maintains store staff by recruiting, selecting, orienting, and training employees
• Completes store operational requirements by scheduling and assigning employees with specific tasks; following up on results and giving feedback
• Maintains store staff job results by coaching, counseling, and disciplining employees planning, monitoring, and appraising job results
• Protects employees and customers by providing a safe and clean store environment
• Identifies current and future customer requirements by establishing rapport with potential and actual customers and other persons in a position to understand service requirements
• Responsible for Visual Merchandising standards and campaign secures merchandise by implementing security systems and measures
• Secures merchandise by implementing security systems and measures
• Contributes to team effort by accomplishing related results as neededMaintains the stability and reputation of the store by complying with legal requirement
• Maintains operations by initiating coordinating and enforcing program operational and personnel policies and procedures
• Contributes to tea effort by accomplishing related results as needed

Education

Bachelor's degree, Hotel Management and Tourism
  • at Jordan apply university
  • September 2015
Diploma, Hotel Management and Tourism
  • at Apply jordan universty
  • September 2000

Specialties & Skills

Communications
Ideation
Strategising
Futuristic
Management
P&L analyses
budgeting
stock contral
Merchandising
viusal Merchandising
marketing plan & events

Languages

English
Expert
Arabic
Native Speaker

Memberships

Injaz
  • education
  • January 2012

Training and Certifications

leadership development program (Training)
Training Institute:
LANDMAKE SCHOOL
Date Attended:
November 2013
Duration:
120 hours
TOT (Training)
Training Institute:
Injaz
Date Attended:
September 2015
Duration:
45 hours

Hobbies

  • attend events
  • Traveling & see different market
  • Creative writing