Brand Communications Manager
Calm Creative Studio
Total years of experience :1 years, 7 Months
Brand magician here! I craft killer marketing strategies and oversee all things brand collateral, making sure the message shines on every platform. Key responsibilities include:
• Collaborating with teams to understand project visions and requirements.
• Planning and executing content calendars, facilitating clear communication with the creative team.
• Developing and implementing marketing and communication campaigns, monitoring their effectiveness.
• Defining key performance indicators for each communication channel to gauge campaign success.
• Managing the creation of consistent marketing collateral aligned with brand identity, encompassing various mediums such as blogs, website copy, and newsletters.
Creating weekly social media plans and schedules.
● Ensuring timely posting of content on social media channels, including stories.
● Writing engaging content and copy for social media.
● Optimizing website performance and updating Shopify for new collections.
● Managing E-commerce presence across platforms like Myntra, TataCliq, and Nykaa.
Developing and executing PR campaigns, including media relations strategies and event organization.
Managing promotional materials and publications, along with social media content for various brands.
Seeking and managing partnerships, sponsorships, and advertising opportunities.
Monitoring media coverage, industry trends, SEO, and user engagement, while suggesting content optimization strategies.