Head - Buying, Merchandising, Own Brands & Supply Chain Management
Jaleel Holdings
Total years of experience :20 years, 0 Months
Managing AED 1 billion business across emirates with P&L responsibility by working closely with board members and business team to frequently formulate and deliver sustainable strategic objectives.
Leading Category Management, buying and merchandising for 81 Enhance managed convenience and supermarket formats for FMCG, Branded Grocery Categories which includes Homecare, Personal Care, Processed foods, Beverages, Confectionary and Branded Groceries.
Managing buying and category management for 55 cash & carry stores across India for Non Food FMCG business with a business volume of 1200 crores per annum
Responsible for Sales & Margin growth for the category region wise on a monthly and yearly basis by executing right assortment across target groups with collaborative activation plans across vendor partners. Also responsible for the category P&L and cash flow KPI's
Responsible for sales & operations for Non Food FMCG portfolio (Turnover of 60 Cr per annum), ensuring operational KPI's and through efficient manpower planning and merchandise execution.
Responsible for primary as well as secondary sales for the assigned territory by ensuring effective coverage through strong distribution network,
driving targeted distribution width and depth for key sku’s to increase penetration, managing a team of 12 members, motivating them to drive secondary and key packs distribution width & depth for the MOC and also tracking and improving the FCS (Field Capability Score) of every team member.
Responsible for primary and secondary sales across categories for BIG BAZAAR and FABMALL stores in Bangalore by ensuring activation plans, availability across categories through proper forecasting, stock planning, ensuring high OTIF rates, implementing right PDP’s (Permanent dispatch plans)
Understanding various strategy planning frameworks, analytics, implementation and review mechanisms
Commerce graduate with specialisation in Marketing and Taxation