Sanju Sankaran

• Drive B2B sales and business development for medical textile testing & certification services,
targeting 50+ manufacturers per quarter across South India.
• Manage and grow a portfolio of 20+ corporate accounts, strengthening client retention through
regular follow-up, site visits, and personalised service.
• Execute targeted field sales campaigns, product presentations, and promotional activities —
directly contributing to revenue growth and brand awareness.
• Identify and qualify new business leads through cold outreach, referrals, and industry events. (Indian Terrain & Fab-India)

Medical Textile Marketing Executive at SITRA, responsible for promoting textile and material testing services to manufacturers and industries across the medical textile sector.

Handling client visits, market development, customer coordination, and generating testing business through technical service marketing and industry relationship management.

• Managed end-to-end merchandise lifecycle for two major Indian retail brands, coordinating
between production, quality, and buyer teams.
• Ensured on-time delivery and quality compliance, building strong relationships with suppliers
and internal stakeholders.
• Analysed merchandise performance data and provided strategic feedback to improve product
placement and sales outcomes.

• Conducted award-winning research on consumer buying behaviour, store layout, and visual
merchandising strategy — project recognised by the District Collector of Coimbatore.
• Delivered actionable insights that improved store performance metrics and product placement
strategy.

Worked as a Merchandiser at Shahi Exports, coordinating with buyers, production teams, and suppliers to ensure timely garment production and order execution.

Handled order follow-up, sampling, material coordination, production tracking, and communication to maintain quality and delivery schedules.

• Managed complete merchandise cycle for two major US retail brands — tech pack reviews,
sample coordination, and direct international buyer communication for seasonal collections.
• Ensured on-time delivery and quality compliance across 10+ product categories, coordinating
across cross-functional teams.
• Built and maintained strong relationships with international buyers, supporting order
negotiation and fulfilment for large-volume contracts.

• Supervised geo-textile and agro-textile production, monitoring quality and assisting in process
improvement initiatives.