Senior Graphics Designer/Brander
Soorty Enterprises
Total years of experience :3 years, 11 Months
Country: Pakistan
• Create engaging and creative graphics to visually represent the company's brand.
• Plan out illustrations or infographics and manage marketing materials, including social media posts, content, and newsletter emails.
• Collaborate with marketing and design teams to ensure project deadlines are met.
• Stay up-to-date with industry developments and the latest design tools to continuously innovate and improve graphics.
• Eectively communicate and liaise with team members to foster a dynamic and productive work environment.
• Ensure that each design eectively communicates the brand's essence and message to the target audience.
• Play a vital role in visually shaping the company's brand and leaving a lasting impression on customers through creative skills and dedication.
• Develop a deep understanding of the company's brand identity, values, and target audience to create graphics that align with the brand's overall vision and resonate with customers.
• Consistently apply the company's branding guidelines and visual identity across all graphic design projects to maintain a cohesive and recognizable brand image.
• Work closely with the marketing team to ensure that the graphics align with the current marketing campaigns and promotional activities.
• Conduct research and analysis of competitors' branding and design strategies to identify opportunities for dierentiation and improvement.
• Collaborate with the brand strategy team to contribute creative ideas and concepts for brand development and renement.
• Create and maintain a library of design assets, including logos, icons, and templates, to streamline the design process and maintain brand consistency across various platforms.
• Provide design support and guidance to other departments or teams to ensure their materials align with the company's brand guidelines.
• Monitor and analyze the performance and reception of various design assets to gather insights for continuous improvement and renement of the brand's visual representation.
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