Kay Seonguk Kim, Account Manager

Kay Seonguk Kim

Account Manager

Cheil Worldwide, Samsung

Lieu
Émirats Arabes Unis - Dubaï
Éducation
Baccalauréat, AD & PR
Expérience
15 years, 11 Mois

Partager Mon CV

Empêcher usager


Expériences professionnelles

Total des années d'expérience :15 years, 11 Mois

Account Manager à Cheil Worldwide, Samsung
  • Émirats Arabes Unis - Dubaï
  • Je travaille ici depuis décembre 2010

Samsung Mobile
- In charge of plan & execution local marketing campaigns for GALAXY S & Note series.
- Initiated and managed development and implementation of Samsung GALAXY Note II’s first local brand campaign called ‘canvas:collective’ with a creator of animation Freej; Mohammed Saeed Harib.
- Coordinated cross-functional teams (media, creative, planning, production, online, experiential and retail) across Cheil Worldwide MEA
- To identify and research key international and regional assets that will have a brand fit with Samsung mobile and engage with them with the aim to building strategic partnerships.

Hankook Tire
- Planning and implementation of Dubai International Motor show 2011.
- Pan Arab ATL media campaign execution & Localizing Marketing materials.
- Actively interacted with global network in order to utilize the agency’s strength to deliver the most effectiveness.
- Billing service and market research considering the local marketing budget issue between Hankook Tire and Bin Shihon in KSA

Sales Representative à Sae-A Trading
  • Corée (Sud)
  • octobre 2009 à décembre 2010

A global clothing supplier headquartered in South Korea. Sales are to mass market retailers and specialty clothing brands in the United States with some sales to Europe and Japan.

- Have roled a key player between buyers and production facilities. Especially was in charge of Target, US retailer.
- Anticipated a potential risk and brought it up to buyers with solutions for client’s convenience to meet the due.
- Planned official PR booklets for the effective business talk.

B2B PR Representative à Hanssem
  • Corée (Sud)
  • février 2009 à décembre 2009

No.1 leading interior solution providing company selling furniture, kitchen, flooring, hardware, etc. in Korea

- Achieved the high communication skills with clients while discussing to franchise business partners ultimately.
- Conducted door to door sales as a training course to be a regional specialist.
- Employed for US subsidiary, but resigned due to downsizing workforce caused by its financial crisis in US market.

Marketing coordinator à Audi Korea
  • Corée (Sud)
  • juin 2008 à février 2009

Korean authorized corporation funded by Audi AG and established on 2004

- Reviewed and collected importers’ performance data in order to reinforce effective marketing process and to manage marketing resources.
- Handled event operations, marketing asset management in order to conduct effective marketing activities.
- Implementation of agency steering, events, exhibitions, launches
- Conducted as a key staff at Seoul Motor show 2009

Éducation

Baccalauréat, AD & PR
  • à Hanyang University
  • février 2009

Specialties & Skills

Plan Execution
Execution Skills
Marketing Solutions
Marketing Mix
MS programme

Langues

Anglais
Expert
Coréen
Expert

Formation et Diplômes

Military service at Capital Defense Command at Seoul, South Korea (Formation)
Institut de formation:
Korean Army
Date de la formation:
December 2002