Serkan Kuyumcuoglu

Led national sales and business development operations across Türkiye, focusing on public safety, enterprise technologies, and large-scale transformation projects.

I was responsible for establishing and managing executive-level relationships across government agencies, enterprise customers, and strategic partners. This included leading project-based sales cycles end-to-end: identifying opportunities, conducting solution consulting, preparing technical/commercial proposals, executing competitive benchmarking, and managing the full project pipeline. I regularly coordinated with customers and partners to position best-fit solutions and drive sustained revenue growth.

Oversaw channel and distributor management, including annual partner expansion, run-rate business development, and administrative coordination for import/export operations. Utilized Salesforce CRM and SAP CRM for account management, forecasting, and pipeline tracking. Product portfolio included CCTV & Public Safety Solutions, Professional Displays, Projectors, and Document Scanners.

Key Achievements
• Delivered consistent 10-25% annual sales growth across multiple fiscal years.
• Achieved 18-20% regional growth over FY2013-FY2024 per year.
• Signed contracts with 5+ new system integrators each year, expanding the regional ecosystem.
• Successfully led numerous complex projects from inception to delivery, consistently meeting sales and profit targets.
• Managed the distribution channel for assigned product groups, improving performance and alignment with regional strategy.
• Conducted comprehensive market and territory analyses, resulting in restructured sales and marketing activities to improve operational efficiency and pipeline quality.

Led sales and marketing operations in the Ankara region, managing a team of 2 Sales Representatives and 6 Pre-Sales specialists. Drove business development activities across government institutions and major enterprise accounts, including defense and technology companies such as Aselsan, Havelsan, Tai, Roketsan, Gama, Nurol, and Koza Group.
Oversaw customer relations, project-based sales cycles, and strategic account management for software development, consulting, e-learning, IT outsourcing, and training services.
Key Achievements:
• Consistently generated the highest project-based sales volume within the unit.
• Built strong relationships with newly acquired accounts, expanding the regional customer portfolio.
• Achieved all assigned sales and marketing targets.
• Designed and introduced an internal Sales Compensation Package to support performance and team motivation.

Managed channel development and partner relations for IBM, Adobe, Microsoft, and SAP-based solutions in the Ankara region. Led sales activities for ERP projects at TED Colleges and expanded partner networks to strengthen regional market presence. Oversaw promotional initiatives and regional sales operations to drive product visibility and channel performance.
Key Achievements:
• Increased market share of assigned product portfolio from 21% to 43% within one year.
• Directed the creation and regional distribution of a promotional campaign that significantly supported sales growth.