Shah Pratik,

Shah Pratik

Creative group

Location
India
Education
High school or equivalent,
Experience
11 years, 5 Months

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Work Experience

Total years of experience :11 years, 5 Months

at Creative group
  • My current job since December 2015

Developing and monitoring affiliate promotions
Identify and recruit new publishers to increase base of affiliates.
Negotiate cost-per-acquisition/Lead placements on publisher sites.
Foster and maintain ongoing relationships with top affiliates.
Answer affiliate inquiries, fulfill requests, and offer tips on optimization.
Create and send out affiliate-wide email campaigns re: product updates, promotions, etc.
Prepare and analyze channel metrics, ie. Revenue, churn, product attribution, etc. for reporting.
Coordinate with UX/

Manager
  • My current job since November 2015

Planning & executing the Media plans for the brands backed up with research & strategy.
Consult with creative teams on campaign elements, including banners, email, rich media, search marketing, etc.
Coordinate negotiations with media vendor’s
Constant communication & coordination internally within teams.
Track media expenditures to ensure agency and client budget compliance
Evaluate media proposals and provide written POVs
Compute ROI of online media activity, and make recommendations to optimize client results
Provide concise, timely and accurate reporting, including post-buys, positioning and online tracking reports, etc
Making decisions on the best form of media for specific clients and campaigns;
Identifying target audiences and analyzing their characteristics, behavior and media habits;
Presenting proposals, including cost schedules, to clients.

Sr. Client servicing
  • April 2011 to December 2011

4 year’s)
Being a central point of information for business relate matters.
Provide clients on information about services that 360cms offer.
Guide and lead team members to deliver services that meet or exceed the customer requirements
Monitoring communication to client and getting feedback from client about work and design.
Maintain complete and accurate customer correspondence data
Managing client relationships to build a reputation for excellent service and generate repeat business.
Negotiating mutually profitable business plans with clients.
Preparing Quote for New leads and following-up with them and answering their queries
Updating daily work sheets on basecamp
Setting up meetings with new clients.

at AGENCY
  • India
  • January 2009 to January 2011

2 year’s)
Coordination with client and agency side
Briefing agency about client new requirement
Developed campaign-management tools (e.g., creative briefs, proposal templates, estimate forms and project-tracking spreadsheets) that improved flow of communication and elevated client satisfaction
Ensuring Smooth execution of job
Handling accountability of Client
To get response and feedback from client about previous work done, their response in the market

Education

High school or equivalent,
  • at Mumbai University Institute: Jamnalal Bajaj Institute of Management Studies
  • March 2009

courses: Perusing Part Time MBA (2014 - 2017) Board

High school or equivalent,
  • at Board: Mumbai University College: K.P.B.Hinduja College of Commerce
  • March 2005
High school or equivalent,
  • at Board : Mumbai University College : N. L College of Commerce
  • March 2003
High school or equivalent,
  • at Board : Mumbai University School : John XXIII High School

Specialties & Skills

Google Adwords
DoubleClick
Digital Media
ASSETS RECOVERY
BANNERS
BUDGETING
CUSTOMER RELATIONS
MARKETING
NEGOTIATION
PROPOSAL WRITING
REQUIREMENTS
SPREADSHEETS