Shanzay Fatima, Assistant Manager Marketing

Shanzay Fatima

Assistant Manager Marketing

Nishat Chunian Limited

Location
Pakistan - Lahore
Education
Bachelor's degree, Finance and Marketing
Experience
1 years, 10 Months

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Work Experience

Total years of experience :1 years, 10 Months

Assistant Manager Marketing at Nishat Chunian Limited
  • Pakistan - Lahore
  • My current job since March 2023

-Conducted market analysis to identify trends and consumer needs, driving a 7% increase in
product sales.
-Led initiatives to expand the customer base, resulting in the acquisition of 4 new high-value
clients within 3 months.
-Coordinated cross-functional teams to ensure cohesive marketing efforts and managed
projects from concept to completion.
-Formulated comprehensive marketing strategies to enhance brand positioning and market
penetration.

Teaching Assistant at Lahore School of Economics
  • Pakistan - Lahore
  • January 2022 to June 2022

-Assisted professors in preparing course materials, delivering lectures, and conducting projects
and presentations.
-Provided one-on-one tutoring and academic support to students, enhancing their
understanding of course content.
-Evaluated student assignments, exams, and projects, ensuring fair and consistent grading
along with detailed feedback to enhance academic performance.
-Facilitated classroom discussions and group activities, promoting an interactive and engaging
learning environment.
-Maintained records of student attendance and academic progress.

Education

Bachelor's degree, Finance and Marketing
  • at Lahore School of Economics
  • June 2022

RESEARCH & PROJECTS: 1. Accounting | Pakistan Paper Products Carried out an in-depth analysis of the paper company by calculating the financial ratios and analyzing the liquidity, solvency, and profitability ratios. 2. Services Marketing | Foodpanda Report on analysis of operations and promotional activities of the company. 3. Industrial Marketing | Coca Cola Report on the supply chain as well as the internal and external factors analysis of The Coca-Cola Company. 4. Principles of Marketing | Dasteyaab Conducted relevant market research, came up with the marketing mix, and devised a new marketing plan. 5. Operations Management | Wilshire Labs. Gained hands-on experience and access to the daily operations of the company. 6. Financial Statement Analysis | Karam Ceramics Ltd. Carried out an in-depth financial statement analysis of the major players in Pakistan’s Mineral Industry. 7. Strategic Management | Honda Atlas Ltd. Employed strategic analysis models to evaluate the company’s current position compared to its competitors. The models used included SPACE, IFE, EFE, SWOT, and Grand Strategy Matrix.

Specialties & Skills

Interpersonal Skills
Team Player
Fast Learning
problem solving skills
Attention to Detail
MICROSOFT WORD
ACCOUNTANCY
FINANCIAL
FINANCIAL STATEMENT ANALYSIS
INSTRUCTION
MARKET PLANNING
MARKET RESEARCH
MARKETING
MICROSOFT EXCEL
OPERATIONS MANAGEMENT
PRESENTATION SKILLS
MICROSOFT POWERPOINT

Languages

English
Expert
Urdu
Native Speaker

Hobbies

  • Learning, Reading, Travelling