Shashank Prajapati

• Drove business case development efforts for AI GTM advisory for verticals like CPG, HC and TMT
• Worked on proof of concepts and thought leadership to build capability for AI centric workstreams
• Spearheaded enterprise transformation practice for CPG vertical leading a team of 4 through
performance improvement initiatives for global teams working on VC/PE engagements
• Managed key workstreams during the post-merger integration of two US-based O&G companies
• Acted as a key liaison with advisors, including investment bankers to advance due diligence & valuation
• Built financial models around cost reduction levers: G&A optimization, offshoring, nearshoring,
footprint consolidation, 4 wall profitability analysis, vendor consolidation and organization restructuring

• Market Research and insights: Conducted comprehensive go to market analysis and customer
segmentation for a UAE-based nutraceutical client using survey analytics and APQC benchmarking
• Competitive Benchmarking: Performed strategic benchmarking assessments for a healthcare provider
with report consisting 50+ KPIs and conduction valuation analysis as per the benchmarks
• Cost reduction Initiatives: Identified value creation opportunities of $10.8 m for a leading US-based
retail firm by focusing on footprint consolidation, G&A optimization and financial baselining
• Commercial Due Diligence: Market entry strategy for South East Asia for whey protein market by
performing market sizing, competitor landscape, customer cohort analysis and price benchmarking
• Salesforce effectiveness Collaborated with client CRM teams (Salesforce & HubSpot) to evaluate
customer segmentation models and evaluate sales effectiveness metrics to improve sales by 17%

• Go-to-market, analyst relations, target profiling for M&A, cost reduction initiatives, process
improvement, financial & business modelling and customer journey mapping
• Collaborated on a new customer experience framework by translating insights from customer journey
mapping into a predictive CX solution that reduced average issue resolution time by 20%
• Prepared interactive dashboards using SQL, Excel and Power BI : Sales, call-center KPIs and leads

• Performed market sizing and competitor analysis for elevator and escalator business
• Collaborated with leadership on sales forecasting, annual budgeting and workforce projection
• Led a strategy initiative to conduct feasibility analysis of split shipment process for large-scale projects
• Prepared presentations and executive-ready materials for boardrooms and senior leadership

• Prepared business plan for Blue Stars entry into spare parts through research and interviews
• Worked cross-functionally to study the campaign effectiveness of online and offline campaigns
• Initiated and managed implementation of ORM (online reputation management) system & reduce TAT

• Conducted market research on feasibility of branded fuel and implementation of customer loyalty app
• Analyzed primary data through SPSS and suggested improvements in branding and in-app features