Senior Manager Digital Analytics
Synechron
مجموع سنوات الخبرة :16 years, 6 أشهر
• Driving the bank's initiative on data-driven digital journeys across the Retail banking space for CASA, Credit Cards, Mortgage and Lending products
• Execution of digital banking and contextual/personalized use-cases & campaigns for Bank FAB, NHL, Dubai First and PayIT digital wallet product portfolios
• Responsible for driving innovation across the Retail banking function through external data, machine learning, clickstream analytics and customer behavior data
• Providing planning and design direction to both business and tech teams to cater data analytics requirements across digital banking and x-sell campaigns
• Providing direction to development teams to capture relevant data across all digital touchpoints to create a 360 view of the customer
• Formulating functional & technical design for Customer 360 initiatives including External data, Machine learning, Client Data Platforms and UX delivery platform implementation across the personal banking group
• SME for Clickstream analytics (Firebase/Google Analytics) and reporting across digital banking products
• Program management and service delivery responsibilities for Afiniti's A.I and Big Data based solution across Middle East and North Africa
• Accountability for solution design, presales, service frameworks, commercials and contracts
• Leading delivery of solution architecture, and data governance across all deployments from solution design to production and post-production support
• Conducting customer-facing, envisioning and scoping sessions with IT and business functions to fully understand business requirements and desired business outcomes - acting as liaison conduit to more technical partners
• Primary point of contact for the customer and overall responsibility for Project team including but not limited to project managers, data analysts and technical support managers.
• Managing team workload, providing prioritization guidance for projects throughout all project phases
• Practice lead for AI and Business Intelligence services - lead team of solution architects to influence architecting from idea generation till implementation
• Practice lead for Smart Government and IoT real-time analytics - programmed and developed Proof of Concept using telemetry sensors and LAMP stack deployed on micro-computing hardware (raspberry pi and Arduino)
• Business Analytics & Big Data Portfolio lead across all industry verticals in the UAE, Oman and Qatar -highest revenue generator for the Middle East Region
• Provided strategic guidance to customers, as well as building strategic Business Capability roadmaps, digital transformation programs and following priorities as global platform adoption and normalization in right balance with local business needs and IT context
• Revenue & Industry Responsibility - Managing sales pipeline, ensuring forecasting accuracy across the team, providing the right support and direction for revenue growth in the region
• Sales - Overseeing growth factors, relationship management, business development and promoting key go to market initiatives and managing demand generation for the GTMIs
• Performance Management - coaching, mentoring, performance evaluation, hiring, influencing and promoting talent within the organization
• Defined solution blueprints within business and technology context and chaired committees on behalf of customer in the product/supplier selection through RFP processes. Successfully ensured "architectural consistency" in transformation projects, keeping the "core technology" of the business preserved in accordance with business objectives
• Creation of business blueprint plans for customers (As-is and To-Be) and Gap analysis as part of target operating model. Included feedback from top management of clients into project framework.
• Designed the enterprise architecture around prescribed frameworks
• Anticipated enhancements from various stakeholders during initial project run.
• Conceptualized the enterprise architecture system during initial high-level project scope meeting and the technical solutions during the requirement planning stage
• Accountability for pre-sales and driving innovation through accessible technologies applied to regular customer facing business process
• Worked closely with solution providers and principals in the region on new and existing customers to provide the building blocks for solutions all the way to Engineered Systems so as to bring significant performance and value to the customer's environment
• Responsible for setting up product demonstrations, Proof of concepts and use innovative solutions to showcase new technologies introduced by technology partners
• Provided Technical knowledge and support to customers and partners
• An important aspect of my job was liaising with Partners and working across LOB's to bring a quality engagement and overall experience to our customers
• Lead planning, product development, delivery, client communication and troubleshooting
• Primary responsibility for senior management stakeholder interaction during project initiation and with end user for training and problem resolution
• Regularized governance, policies and procedures for client's in collaboration with cross-functional stakeholders
• Formulated testing, training and operational support for client experience management
• Spearheaded the delivery of an enterprise, Business Intelligence and Performance Management solution based on Microsoft, Oracle and MicroStrategy technologies for one of the largest fertilizer companies in the GCC - the solution automated Balanced Scorecard and Performance Reporting, reduced processing of monthly departmental reports from several weeks to less than one day, and added Analytics capabilities.
• Through a strategic partnership with MicroStrategy and Microsoft, designed a POC of a fully integrated dashboard-based data analytic and reporting tool, capable of analyzing aggregated data across disparate sources, within an enterprise environment.
• Evangelized and lead execution of Performance Management and Business Plan road map for multiple Abu Dhabi Government entities - road map included ownership of KPI definition, balanced scorecards, data profiling of disparate data sources, ETL, DW and dashboard reporting & analysis.
• Lead solution design and transformation consultancy for one the largest Auto-parts agency in UAE -B2B design of an integrated solution which contributed to the automation of the business function and reporting, resulting in cost-savings. Provided guidance to IT team on redesign of UI of customer account portal.
• Frequently served as SME to promote understanding of business analytics, to help guide strategic alignment of resources, and to improve engagement of external stakeholders
• Conducted presentations and consultative solution selling to CXO level contacts to demonstrate architecture designs, process mapping for internal adoption of strategic recommendations—commensurate with product and technology research.
• Managing of strategic alliances, licensing formats and customer delivery objectives with technology partners
Project Management of full-cycle product deployments and services delivery. First point of contact for internal and external business and technical stakeholders. Responsible for successful planning, execution, monitoring, control and closure of onsite and offshore projects from project scoping, design, testing, delivery and end-user training. Managing and collaborating day-to-day product deployment activities with cross functional teams on product deployments, testing and ongoing support. Working with sales and legal teams to set client expectations and finalizing SOW deliverables. Managing all external and internal projects related documentation and escalations. Managing vendor engagements and work deliverables. Responsible for assuring process compliance with all regulatory procedural requirements.
Managed complex ERP projects and outsourcing programs in a variety of industries. Managed BPO services, bid management, budgets, and partner management; served as Technical Subject Matter Expert in all IT areas as required. Established a program communication plan across the businesses, support and technology groups. Prepared and presented progress reports for clients and C-level executive management. Planning, designing, setting up and managing IT Infrastructure activities. Recommending changes for improvement and adhering to guidelines. Vendor Management and negotiating Service Level Agreements to ensure service delivery for clients as per contractual parameters.
Enterprise level bid-Management and pre-sales consulting for products and services from IBM, Cisco, NetApp, UNISYS, Motorola, ORACLE, Microsoft, and Symantec. Responsible as the primary advocate for all activities associated with tenders and channel management.
BSc Applied Business Computing degree. Graduated with a 2:1 Honors (equivalent to CGPA of 3.5). Half term Scholarship. Dissertation included project Management and development of an Inve based for one of the biggest airlines in Pakistan, Airblue and one of the worlds biggest inflight catering business; Gategourmet.
American High School, Graduated with a CGPA of 2.75, Majors in IT and minors in Business.