Media Manager
Naushemian by Nauman Arfeen
Total years of experience :15 years, 9 Months
1. Development and implementation of strategic and communication plan.
2. Formulation and refinement upon existing marketing strategies.
3. Conduct market research to assess current trends and brand awareness.
4. Develop new marketing initiatives such as social media, events or crossover collaborations to strengthen engagement with target audience.
5. Help produce reports, company brochures, related marketing materials and literature.
6. Conduct client surveys and guide team to equip them according to the client’s feedback.
7. Participate and manage fashion shows, exhibition and other events to boost brand awareness.
8. Building relationships with customers, industry professionals, bloggers and journalists.
9. Execution of shoots and coordination with photographers, directors, PR companies and social media team.
10. Supervision of the department's daily workflow and monitor deadlines.
1. Ensure the implementation of organizational strategies and communication plan.
2. Organize trainings for media professionals to build their capacity on different themes of media.
3. Conduct research, finding opportunities and over see proposals to put up with local and international donors.
4. Coordination with civil society organizations, media owners, government officials, politicians and media professionals to advocate, promote and strengthen media.
5. Generate the pool of local and national journalists, issuance of press cards according to their performance and beats.
6. Partnership with more than 200 international news organizations to exchange news and promote healthy relations.
7. Ensure timely reports and publications as per company’s requirement.
8. Mediate with the Secretary General on the formation, development and application of policies and strategic decisions relating to Corporate Services.
9. To support the Secretary General in ensuring that the Board members are well informed and up to date on developments affecting corporate services.
3. From Mar 2010 to Oct 2010 Assistant Manager Asianet Pakistan
MAJOR RESPONSIBILITIES INCLUDE:
• To collect the information about attacks on media professionals or media organizations in Pakistan through phone calls and to make detailed report on it.
• Monitor different English daily newspapers i.e. Dawn, The News, Daily Times, Business Recorder, The Nation and The Express Tribune.
• Coordinate training workshops for journalists.
1. Financing arrangements with the Banks relating to Projects and Working capital requirements
2. Bridging the information gap between the bank and the Group Director Finance in different manners like Markup payments, Fund shortage details, Standing Instructions commencement, Inter Company Fund Transfer.
Year Institution GPA/Div. MBA (Advertising & Media Management) 2013 Institute of Business Management, Karachi 3.2
B.Com 2002 University of Karachi 50%
Intermediate 1999 Govt. College of Commerce & Economics 59.9%
Matriculation 1997 Harvard Public Grammar School 73.3% EDUCATION