Sheron Mawoni, Communications  Officer

Sheron Mawoni

Communications Officer

Media Monitors

Lieu
Émirats Arabes Unis - Sharjah
Éducation
Master, Media and Journalism Studies
Expérience
7 years, 9 Mois

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Expériences professionnelles

Total des années d'expérience :7 years, 9 Mois

Communications Officer à Media Monitors
  • Zimbabwe - Harare
  • mai 2016 à décembre 2022

• Responsible for developing and implementing media relations and engagement strategies for Media Monitors and its stakeholders (Mainstream and alternative media platforms, European Union, USAID, UN Agencies Embassies operating in Zimbabwe)

• In charge of organizing meetings and events with relevant stakeholders. Have to date, organized over 176 meetings where the media in Zimbabwe and the Southern Region have been present

• Supports regional public relations campaigns which include organisational news, report launch thought leadership, CSR and stakeholders partnerships

• Ensures that reports and all visibility material adheres to the organisations branding guidelines

• Conducts media monitoring and research to ensure the organisation is regularly featured in the media

• Conducts media monitoring (online and offline) to track perception, competition, and identifying opportunities and gaps to share with the team

• Files and maintains Media Monitors database which is inclusive of awards, media contacts, workshop recommendations, stakeholders contacts and donor contacts

• Instrumental in drafting communication materials such as scripts, media pitches, designing and executing social media and communication strategies for different funded projects (European Union, USAID, UN Agencies Embassies operating in Zimbabwe)

• Responsible for monitoring PR campaigns of major brands in Zimbabwe like Old Mutual, Stanbic Bank, Pacific so as to provide feedback and social media analytics

• Host and content creator of Media Monitors podcast show which airs every Friday https://anchor.fm/media-monitors/episodes/The-Podcast-by-Media-Monitors-e1kcoob

• Managing all online accounts and interaction for the institution (Twitter, YouTube, Facebook, Instagram and Website). Was instrumental in the creation of the new website for Media Monitors (www.mediamonitors.org.zw). Have coordinated production of a diverse range of information products (including audio/visual communications). https://www.youtube.com/watch?v=lwKGV_ntniM

• Develops, implements and manages Media Monitors social media calendar

• Makes use of cision and PR newswire to reach out media stakeholders within the EMEA region Zimbabwe

• Manages staff calendars and schedules workshops and meetings on Google meet/Teams/Airtable/Zoom

• Schedules, hosts and records online meetings according to the organizational calendar and shares recordings with relevant stakeholders making follow-ups on important recommendations

• Developed communication visibility strategies for Media Monitors and projects funded by the European Union, USAID and UN agencies

Communications Officer à Zimbabwec Youth Council
  • Zimbabwe
  • août 2012 à août 2013

Zimbabwe Youth Council
Roles and Responsibilities
•Supporting the planning, organising and coordination of the ZYC engagement with external groups and stakeholders
•Designing and implementing
•Supporting capacity building of members of youths all over Zimbabwe especially on Training
•Contact, dialogue and work with various stakeholders
•Producing timely updates, minutes, fact sheets and report-writing for departmental activities
•Monitoring and Evaluation of project activities and budgets liaising with the Finance Directorate
•Compiling and Maintaining a list of contacts and enlarging the existing network of formal and informal contacts
•Ensuring internal control adherence and accountability of ZYC members

Éducation

Master, Media and Journalism Studies
  • à Midlands State University
  • décembre 2022

MSC in Media and Journalism Studies with a specialty in media relations, marketing, public relations and strategic communications.

Specialties & Skills

Marketing
Communications
Event Management
Media Relations
Social Media Relations
ADVERTISING
Media Relations
Public relations
Communications
Event management
Marketing
Social media relations
mass communication
digital marketing
market research
marketing communications
writing
problem solving

Langues

Anglais
Expert

Formation et Diplômes

Virtual media monitoring (Formation)
Institut de formation:
Keith Chimango & Associates
Date de la formation:
April 2021
Durée:
8 heures

Loisirs

  • Public Speaking
    I have managed to compete in different parts of the world as a public speaker and debater.