Shubhra Singh, Marketing Analyst

Shubhra Singh

Marketing Analyst

FedEx

Location
United Kingdom
Education
Master's degree, MBA (Marketing),
Experience
6 years, 0 Months

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Work Experience

Total years of experience :6 years, 0 Months

Marketing Analyst at FedEx
  • Great Britain (UK)
  • My current job since January 2023

Built price optimization models for 25 European markets
•Assessed pricing launched in major markets to identify issues and brainstorm solution with peers
•Build bespoke pricing solutions for multi-million-dollar corporate deals and tenders
•Support cross functional teams with analysis and recommendations on pricing strategy

Marketing Analyst Associate, at FedEx
  • India - Mumbai
  • September 2019 to January 2023

Evaluate the effectiveness of client pricing and planning process,
identify gaps and manage transformation of strategic pricing
through development of business requirements and manage
implementation of price optimization platforms
• Launch import rates in 3 major Middle East market by identifying
data driven opportunities for improving pricing, monetization,
profitability and operational efficiency for clients
• Migrate pricing from horizontally integrated firm to FedEx for 4
countries by maintaining rate rationality and revenue neutralization
• Prepare monthly and quarterly business forecast plans for 15 MEISA
direct serve countries
• Highlight up-trading and down-trading customers basis revenue
generated

Manager at Icici Prudential Life Insurance
  • India - Mumbai
  • May 2018 to September 2019

Handled emerging business channel in Assets Department which
comprises of Auto Loan, Commercial Business and Two-Wheeler
Loans
• Sales driven through partner and internal sales team
• Set business targets strategically for the sales team
• Review and monitor sales records to know the performance region
wise and manager wise

Education

Master's degree, MBA (Marketing),
  • at Institute of Management, Nirma University
  • April 2018
Bachelor's degree, Computer Science
  • at Sikkim Manipal Institute of Technology
  • June 2015

Specialties & Skills

TRANSFORMATION (GENETICS)
SQL (PROGRAMMING LANGUAGE)
SECONDARY RESEARCH
BUSINESS REQUIREMENTS
BRANDING
PLANNING
BUSINESS ANALYSIS
ANALYTICS
RESEARCH

Languages

Hindi
Expert
English
Expert