sk shakir ali

(Horeca Trade) .
(frozen item, French fries, chicken, disposal item, mayonnaise, cheese etc)
• Maintain and develop good relationship with customers through personal contact or meetings or via telephone etc.
• Identifies business opportunities by identifying prospects customer and evaluating their needs.
• Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.
• Must act as a bridge between the company and its current and future markets.
• Display efficiency in gathering market and customer info to enable negotiations regarding variations in prices, delivery and customer specifications to their managers.
• Help management in forthcoming products and discuss on special promotions.
• Record sales and order information and making all necessity report.
• Prepares reports by collecting, analyzing, and summarizing information.
• Proactively identify problems and implement effective solutions
• Meeting sales targets Promoting new products and any special deals
• Advising customers about delivery schedules and after-sales service
• Follow new customer and find the gap in the terms price service & quality
• Keep on eye product expiry date & ensure availability stocks (SKU)
• Supervise the delivery person & team.

• Responsible for achieving company’s key account sales budget.
• Plan, organize, execute BTL activities for the principal brands and ensuring the achievement of maximum sales result.
• Management of trade spend.
• Supporting the marketing team in translating brand strategies into the trade and maximize sell out.
• Accountable for trade offer execution at all times and timely execution of trade promotion.
• Establishing, building and maintaining strong relationship with key customers.
• Responsible for forecasting normal and promotional stocks required while maintaining healthy stock holding at retail level.
• Coverage of all outlets within the area assigned.
• Monitoring of promotion execution.
• Market feedback information.

• seasonal occasions to capture incidence of products, suggest marketing calendar by key accounts, provide the tailor made consumer promotional programs that drive sales volume,
• Channel Management Plan (Yearly),
• Yearly customer contract with business terms favorable
• Sales Management (Targets, Margins, Category, Promotions, Rentals)
• Product Management (Forecast, Availability, Listing, Merchandising, Shelf Share, Pricing),
• Monitoring Customer Service levels in close collaboration with category manager and logistics
• Consistent Business Review Process to ensure achievement of targets and commitments.
• Streamlining of promotions so as to maximize the coordination between sales, marketing, logistics and the customer
• Organized all promotional activities in the entire Bhadrak & Jajpur District.
• Steering business development and handling overall distribution in the area.
• Primary as well as secondary responsible for order and payment.
• Involve in enhancing product visibility and strategizing various branding activities.
• Team leading 3 Rsp & 10 Salesman.
• Striving to achieve targets to reach maximum retail outlet.
• Handling RSP (RURAL SALES PROMOTERS) & SALESMAN for achieving goal.