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Smitashree Das, Senior Business Analyst

Smitashree Das

Senior Business Analyst·Damac Properties

United Arab Emirates

Master's degree, Finance

Work experience

Total years of experience: 10 years, 2 months

Senior Business Analyst

December 2023 - Present

Damac Properties

Dubai, United Arab Emirates

December 2023 - Present

• As the primary liaison for the FSS outsource program, I collaborate closely with business stakeholders and external consultants to identify improvement opportunities and develop a strategic roadmap aimed at systematically transforming FSS operations and preparing for outsourcing
• I spearheaded multiple transformative FSS projects (GRN Automation, Customer Refund Process Automation, Tax invoice for employee deductions, Automation of LOAMS payments, Automating PO and Non- PO Based invoices) resulting in improved efficiency, customer experience, cost saving, regulatory compliance and having a competitive advantage. I oversee end-to-end delivery processes, from crafting compelling business cases and evaluating vendors to partnering with change management for successful integration of new processes.
• I led the creation of robust business cases and RFPs for vendor invoice management software and Payment KIOSKS, driving strategic decisions with clear, impactful outcomes.
• I have successfully implemented Treasury Management Systems (TMS) by strategically selecting vendors and effectively managing project execution.

Company industry:
Real Estate
Job role:
Consulting

Senior Consultant

November 2021 - November 2023

Ernst and Young

Noida, India

November 2021 - November 2023

• Successfully managing over 7 projects independently, I have developed a comprehensive change roadmap for upgrading our platform from legacy to next-generation technology across multiple business lines
• Wearing multiple hats as Scrum Master, Product Owner, Senior Consultant, and Project Manager, I drive significant value across various layers of project delivery
• Proficient in consulting, I guide customers to define their digital vision, establish sustainable pipelines, create transformation roadmaps, deliver projects, and elevate user experience at the enterprise level
• Acted as Scrum Master for Agile teams, facilitating Scrum events, coaching team members, and removing impediments to ensure smooth project delivery. Managed Agile Release Train (ART) as RTE within the Scaled Agile Framework (SAFe), orchestrating alignment, planning, and execution across multiple teams to achieve program-level objectives.

Key Client Projects

BNY Mellon
• Defining the swift message formatting for various fund wire transfers and enhancing UI to eliminate manual transaction of processing banks
• Experience in payments domain- Cross border, ATM card payment, ISO 8583, ISO 15022, ISO20022
• Eliminate user defined technologies used by Mutual Fund team, Margin and Credit risk team by using BNYM supported technology stack and reporting tools to support end users requisites and reduce operational risk while ensuring business continuity
• Set up process definition for departments to build the entitlement to initiate, approval for check disbursement of tax and treasury team
• Enhance and provide advance tools and controls for market risk teams by widening input attributes and calculation logic to offer better margin requirements closer to market standards and allow to compete in Margin lending

Company industry:
Management Consulting
Job role:
Consulting

Automation Consultant

October 2017 - November 2021

Hcl Technologies

Noida, India

October 2017 - November 2021

• Championed the design and implementation of diverse transformation initiatives leveraging RPA, intelligent document processing, intelligent workflow, process reengineering, lean Six Sigma techniques, and chatbots, elevating initial implementations to robust, scalable models.
• Collaborated with clients and partners, offering comprehensive functional and technical expertise in solution design, project management, business process improvement, and risk identification/mitigation
• Specialized in vendor evaluation, crafting RFP scopes, and developing compelling business cases to drive informed decision-making and successful project outcomes.
• Proficient in new-gen levers like RPA, Intelligent Workflow, Intelligent Document processing, Chatbots, Machine Learning, Business Intelligence delivery lifecycle including transformation strategy, funneling and pipeline creation, ROI determination, project implementation, support model enablement, and enterprise- wide delivery

Key Client Projects

Bank of Ireland
• Automation of KYC, Account opening for both personal and Business customers, Loan Sanction process.
Application of RPA, ICR, Chatbots, Workflows resulted in 90 percent of error reduction in data entry, 24 FTE reduction, regulatory compliance adherence and penalty risk reduction, reduction in cycle time, enhanced customer service.





UBS
• Automation of Reporting and Reconciliation, Validation of bank statements, Automation of adjustments and commentaries of reports, Report download extraction from various sources.
Application of RPA resulted in 90 percentage reduction in data entry, 35 FTE saving, regulatory compliance, Audit trail and penalty reduction.

AIG
• Automation of policy purchase, claims submission, Underwriting, claims processing and customer support.
Application of omnichannel integration (online, mobile, call centers) resulted in consistent customer experiences. Using data analytics and AI to personalize offerings and services based on customer behaviors and preferences. Implementing robotic process automation for policy issuance, underwriting and claims processing, and chatbots for customer service. Utilizing big data and analytics for risk assessment, fraud detection, customer insights, and operational decision-making.

Nokia

* Automation of Alarm monitoring system, Ticketing system, Fault diagnostics, KPI
reporting and statement generation.

Company industry:
IT Services
Job role:
Consulting

Associate Senior Consultant

April 2016 - October 2017

Infosys

Pune, India

April 2016 - October 2017

My primary responsibility involved collecting data from Nielsen and analyzing it to optimize business processes effectively
* I developed a user interface (UI) to integrate and harmonize relevant master and transactional data, ensuring seamless search and reporting functionalities. This was achieved by implementing a centralized mapping mechanism to deliver specific, comprehensive views of the data.

Company industry:
IT Services
Job role:
Consulting

Education

Symbiosis International University

April 2016

April 2016

Master's degree, Finance

India

Skills

RFP
Expert
RFP
Expert
Lean Six Sigma
Expert
Lean Six Sigma
Expert
Certified Scrum Master CSM
Expert
Certified Scrum Master CSM
Expert
Business Analysis
Expert
Business Analysis
Expert
Agile Project Management
Expert
Agile Project Management
Expert
RFP
Expert
RFP
Expert
Lean Six Sigma
Expert
Lean Six Sigma
Expert
Certified Scrum Master CSM
Expert
Certified Scrum Master CSM
Expert
Business Analysis
Expert
Business Analysis
Expert
Agile Project Management
Expert
Agile Project Management
Expert

Languages

Hindi
Expert
English
Expert