Managment Consultant - Entertainment
Jash Holding
Total years of experience :10 years, 8 Months
• Secured and finalized two new partnerships with international organizations, enabling Plop makers to successfully engage in tenders valued at SAR 10 million.
• As a key member of the senior management team, contributed to achieving a turnover exceeding SAR 1 million within the first six months of full-scale business operations.
• Played an integral role as part of the project team in the procurement and delivery of a “first of its kind” Immersive Room Experience Design project for the MISK Foundation in Saudi Arabia.
• Led the formulation of concepts and business strategies for new themed entertainment projects across Jash Holding and its subsidiaries.
• Oversaw the strategic development initiatives for Plop makers, a subsidiary of Jash Holding.
• Conducted comprehensive financial feasibility assessments and crafted business plans for potential entertainment projects presented to the Jash Holding board.
• Spearheaded identifying and sourcing project-specific consultants, intellectual properties, and partners for all entertainment-related projects within Jash Holding and its subsidiaries.
• Researched and pinpointed local, regional, and international entertainment market trends, staying abreast of emerging technologies.
• Identified, negotiated, and supervised the signing of new business partnerships for Plop makers.
• Successfully conceptualized and developed business strategies for five new themed entertainment projects.
• Crafted Sales and Digital Marketing strategy frameworks for two new subsidiaries.
• Headed the formulation of business strategies and innovative concepts for entertainment projects across various
Events and Live Entertainment companies.
• Provided advisory services for the establishment of the broadcast department within a regional ESports company.
• Secured and contributed to projects, including the development of the organizational structure and talent
requirements for Mineski Esports Malaysia.
• Successfully produced and directed the Annuar Zain Gala Night Concert.
• Achieved a noteworthy 40% year-on-year increase in the adoption of the Annual Membership Package.
• Realized a substantial 30% year-on-year growth in Sales Revenue for park retail outlets.
• Successfully introduced innovative picnic and team-building packages, enhancing guest offerings and contributing to
increased sales revenue.
• Negotiated and finalized a successful new Food and Beverage partnership with an international hotel chain, securing
their role as the parks exclusive in-house caterer and café vendor.
• Developed the new sales and reservations department for the park, enhancing customer service and booking
processes.
• Implemented a successful restructuring of departmental functions and manpower planning, ensuring effective
operations with a lean structure.
• Maintained the brand image and achieved recognition as the top tourist destination in Port Moresby consecutively in
2019 and 2020 on TripAdvisor.
o This accomplishment led to entry into the TripAdvisor Hall of Fame.
• Established and expanded the commercial operations division, including Sales and Marketing, Creative Services,
Education, Guest Relations, and Retail departments.
• Formulated effective commercial strategies for sales, marketing, sponsorship, and partnerships within respective
departments.
• Managed VIP accounts and fostered relationships with key stakeholders, including government entities, local councils,
international agencies, and business houses.
• Led the marketing, creative services, and education teams in executing Special Events and Themed School Programs.
• Developed and implemented commercial and operating budgets while establishing Standard Operating Procedures
(SOPs) in line with international standards.
• Identified and acquired divisional assets, including Furniture, Fixtures, and Equipment (FF&E), as well as retail products.
• Effectively managed and executed commercial-related tender processes to enhance park operations.
• Acted as the Park CEO in the absence of the incumbent.
• Achieved an outstanding 40% year-on-year increase in the adoption of the Annual Membership Package.
• Realized a substantial 30% year-on-year growth in Sales Revenue for the parks retail outlets.
• Finalized a strategic Food and Beverage partnership with an international hotel chain, solidifying their role as the parks
exclusive in-house caterer and café vendor.
Virtuocity and Juniverse): Doha, Qatar: Mar 2018 - Oct 2018
To manage entire events & entertainment department for the whole resort.
To lead & manage the entertainment department for 4 theme parks ( Angry Birds World, Snow Dunes, Juniverse, Virtuorsity)
To produce & direct all events & video production
Master Of Creative Arts
Masters in Business Administration specialising in Hospitality & Tourism Leadership