Intern
Saint Gobain
Total years of experience :2 years, 6 Months
*Performed Gap analysis of the present Marcom activity of the company
*Studied loyalty of partners towards the company and identified patterns in behaviour
*Introduced Points system and rewards in the loyalty programme to improve partner relationship
*Worked on Competitor mapping methodology & suggested changes
*Suggested action plan has now been implemented successfully (Partner Satisfaction ↑ 30%)
*Focussed on Sales of Display solutions(Projection system, Commercial and Professional Display), Video Conferencing equipment
*Devised a method to accurately forecast client’s requirement based on thorough understanding of his business needs (Recurring Business ↑ 15%)
*Converted tough prospects into customers using creative business approach (New/Existing ↑ 20%)
*Improved customer lifetime value by building & nurturing strong relationships (CLTV ↑ 10%)
*Followed-through on projects to successful completion ensuring maximum client satisfaction
*Became single touch point for clients for pre & post sales, was appreciated for the same by management (Client satisfaction survey index rating: 3.75/5)
*Recognised for being a good performer both individually and in a team by the management
*Assisted Marketing Communications team with content for designing ads, brochures
*Ensured Profitable business expansion through understanding of RFM model and application of Pareto principle (Margin/deal > 15%), (Cost/Customer ↓ 10%)
*Developed close relationships with opinion leaders making Siemens brand of first choice for them
*Increased revenues per customer through high cross and up selling (ARPU ↑ 20%)
*Focussed on growth of business in SME segments (Customer base ↑ 20%)
*Built a strong pipeline and converted the same in the respective quarter (Sales>Target by 7% avg.)
*Identified large projects before competitors, worked closely with customers, consultants & designed
specification for projects ensuring competitive advantage (Tenders Won ↑ 10%)
*Identified sectors of potential growth in the market and targeted the same (Effectiveness ↑ 10%)
*Identified as a potential leader and promoted on confirmation within a year of service
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