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Sriram Srinivasan, GM

Sriram Srinivasan

GM·FIRST VIDEO COMMUNICATIONS FZ LLC

United Arab Emirates

Bachelor's degree, Mathematics

Work experience

Total years of experience: 29 years, 0 months

GM

November 2014 - Present

FIRST VIDEO COMMUNICATIONS FZ LLC

United Arab Emirates

November 2014 - Present

Company industry:
IT Services
Job role:
Management

Financial Consultant

November 2013 - October 2014

CALLIDUS CONSULTING

United Arab Emirates

November 2013 - October 2014

Company industry:
Law Firm
Job role:
Accounting and Auditing

Deputy CFO

September 2007 - October 2013

SIG COMBIBLOC OBEIKAN FZCO

United Arab Emirates

September 2007 - October 2013

Managed the Finance and accounting function with a team of 10 members. Played the lead role in managing the
implementation of group wide policies, procedures and controls that are consistent and uniform.
Capital and balance sheet management, ensuring compliance with group capital adequacy requirements.
Monitoring the working capital position to ensure the limits set for the business verticals are not exceeded
without proper authorizations and thereby ensure the ROCE is optimized.
Lead on the SOX compliance on various processes including fixed asset control, Segregation of duties, Treasury
control, Financial reporting Matrices.
Active participation in budgeting and its implementation, to monitor progress and present operational metrics to
the stakeholders.
Monitor and analyze variance of actual vs. budget and forecasts and provide commentary for variances.
Work with the external Auditors, providing information, explanation and guidance to ensure timely accounts
closing, reporting and a clean audit report, within the deadlines fixed by the parent company.
Oversee the credit function and monitor accounts receivables, actively engage in credit risk and highlight
significant overdue. Member of the special task force to reduce the overdue receivables.
Contribute to better corporate governance by identifying internal control weakness and implementing better
controls.
Training, coaching and development of the finance team.
Accomplishments
Instrumental in obtaining cross border financing of AED 225 Million comprising of Gulf International Bank and
HSBC Middle East.
Streamlined the reporting and stabilized the SAP system post implementation.
Core member of the special projects which was responsible for devising the competency and authority matrix for
the organization.

Company industry:
FMCG
Job role:
Accounting and Auditing

Finance Manager

August 2004 - August 2007

REDINGTON GULF FZE

United Arab Emirates

August 2004 - August 2007

Supervise & manage the accounting and financial reporting of the company in line with group accounting
principles, and ensure integrity of the reporting vis-à-vis financial data.
Prepared complete set of standalone or consolidated financial statements for 12 entities in the Middle East and
Africa Region and verified income tax calculation for local income tax return purposes.
Ensuring smooth and adequate Cash flows for a seamless operation, Banking, Treasury Operations & relationship
management.
Maintain an excellent rapport with network of bankers in the UAE. Responsible for obtaining/renewal of banking
lines and pricing structure.
Reporting to the strategic business partners namely Synnex Technologies (Taiwan) and Chrys Capital (USA).
Off shore support for subsidiaries in Oman, Kuwait, Saudi Arabia, Egypt, Bahrain, Qatar and to the subsidiaries in
the African region like Nigeria and Kenya.
Proven expertise in budgeting and ensuring implementation of the same by designing and standardization of the
reporting systems.
Hands on experience in the implementation of SAP for three entities. Have been the team lead for FICO module.
Accomplishments
Handled transition of data from legacy to SAP system with minimal problems.
Instrumental in widening the company’s portfolio of bankers. New banking lines secured comprise of ICICI Bank
UK, SBI Bahrain, ABN Amro U.A.E, HSBC U.A.E amounting to AED 120 million
An active member of the team which concluded the strategic investment by Synnex Taiwan/ Chrys Capital.
Completion of quarterly audit on time in the MEA region for further consolidation of numbers with holding
company.

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Finance and Investment

Accounts Manager

May 1998 - June 2004

UNITED ENGINEERING & AUTOMOBILE CO LTD

India

May 1998 - June 2004

Overall responsibility for preparation of accounting information under the

Company industry:
Automotive Dealership & Distributor
Job role:
Accounting and Auditing

April 1996 - February 1997

ASEA BROWN BOVERI LTD

India

April 1996 - February 1997

Company industry:
General Engineering Consultancy

Education

RKM Vivekandana college

January 1992

January 1992

Bachelor's degree, Mathematics

courses: Fellow of the Association of Chartered Certified Accountants, UK(ACCA)-

Skills

Managerial Finance
Expert
Managerial Finance
Expert
Controlling
Expert
Controlling
Expert
Internal Controls
Expert
Internal Controls
Expert
Financial Management
Expert
Financial Management
Expert
ACCOUNTANCY
Expert
ACCOUNTANCY
Expert
BUDGETING
Expert
BUDGETING
Expert
FINANCIAL
Expert
FINANCIAL
Expert
FINANCIAL STATEMENTS
Expert
FINANCIAL STATEMENTS
Expert
LEADERSHIP
Expert
LEADERSHIP
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
REPORTS
Expert
REPORTS
Expert
TAX PLANNING
Expert
TAX PLANNING
Expert
ACCOUNTS RECEIVABLE
Expert
ACCOUNTS RECEIVABLE
Expert
BALANCE
Expert
BALANCE
Expert
Managerial Finance
Expert
Managerial Finance
Expert
Controlling
Expert
Controlling
Expert
Internal Controls
Expert
Internal Controls
Expert
Financial Management
Expert
Financial Management
Expert

Languages

English

Expert

Hindi

Expert