Assistant Projects
Apparel Group
Total des années d'expérience :17 years, 10 Mois
• Responsible for organizing and managing the sections in the store.
• Successful launch of the brand in different territories in planning, staffing & marketing mix.
• Leads highly motivated teams.
• Manages customer relations.
• Reaches sales objectives and controls the budget
• Conducts administrative, recruitment, training activities and performance evaluations of the team.
• Responsible for analysing the sales and giving feedback about products to the territory
• Controls merchandising activities and maintains the image of the store
• Training new manager candidates. Organize the selling of goods, coordinating and developing work with clients, supervising sellers work
• Management of the personnel, adaptation and training of new employees, motivation and personnel estimation, drawing up of the reports following the results of the estimations
• Communicating orally and written on all aspects of the work performed under the contract
Working out the plans, schedules for the trainings of staff
• Working out and carrying out the actions focused on increase of clients satisfaction
• To ensure maximum control of the shrinkage and product handling
• Control and securing the maximum efficiency and speed maintenance during products receipt
Sales analysis in different categories
• Holding daily briefings with the team
• Formation and consolidation ofprice policy, analyzing
• Promote ATV driving behaviour through the whole store team
• Effectively implement promotional activity
• Work in-line with the Visual Manager to ensure shop floor is laid out of look books & seasonal mood board
• Ensure team maintains Brand visual standards at all times.
• Manage store stockrooms to ensure 100% option availability at all times.
• Coach team to maximize their performance
• Monitor and communicate competitor activity to Line Manager.
• Implement and maintain high level of visual merchandising standards in-line with the Visual Manager
• Ensure optimum stock availability through new stock and regular replenishment
• Manage the team to provide customer service which consistently meets or exceeds customer expectations
• Maximize the availability of product and services to our customers
• Analyze data reports
• Monitor competitor activity
• Maximize sales performance
• Joined as a store manager and within year tenure - promoted as a Retail Executive
• Ensured smooth operation of stores.
• Reported directly to the Retail Operations Manager
• Ensured store looks and needs meets the operational norms, at its best by maintaining store ambience and aesthetics .
• Handed Customer grievances / queries and seeking feedback actively.
• Scheduled store visit & preparing marketing survey reports.
• Audited stores to meet operational standards and norms.
• Coordinated and follow up with Maintenance, Marketing, Visual Merchandising, Merchandise planning & IT team.
• Worked Closely with Planning and Visual Merchandising team to prepare stores for new season Launch, EOSS and promotional offers.
Store Manager: A+ Store, Area: 32, 000 sqft
• Achieved Sales targets v/s LY to CY in positives, As everyone likes to see the sales figures in green, and no business is liked in Red
• Maintained store staff by orienting, and training employees.
• Maintained display and Visual Merchandising standards as per season and story lines.
• Understood Slow moving and Fast moving merchandise and re-positioned the stocks as per layout plan by taking prior approval.
• Maintains store staff job results by coaching, counseling, and disciplining employees; planning, monitoring, and appraising job results.
• Identified current and future customer requirements by establishing rapport with potential and actual customers and other persons in a position to understand service requirements.
• Ensures availability of merchandise and services by approving contracts; maintaining inventories.
• Secures merchandise by implementing security systems and measures.
• Protects employees and customers by providing a safe and clean store environment.
• Customer Focus, Tracking Budget Expenses, Pricing, Vendor Relationships, Market Knowledge, Staffing, Results Driven, Strategic Planning, Management Proficiency, Client Relationships, Verbal Communication.
• Prepared SWOT analysis reports for future buying and requirement.
Major Accounts: Arrow, Reid &Taylor, Lloyds & Matlan.
• Worked with Product Development teams and made sure that product is up to the parameters.
• Costing, Forecasting, Trends, Seasons & Outsourcing, Proven Negotiation Skills with Vendor base.
• Strong Knowledge in Washing, Embroidery, Printing & Embellishments (Dry & Wet Process).
• Always tacked with Q.A Dept to understand Quality parameters to meet Customer requirements.
• Worked closely with planning team to handle and execute orders.
• Involved at Situations to Avoid Short Shipments, Rejections and Extensions.
Major Accounts: Ben Sherman, Samsung, QVC and Gruppo Coin OVIESSE.
Product Development Highlights
• Leaded a team of Merchandisers and Quality controllers.
• Directly reported to MD to discuss Orders oriented activities.
• Formulated strategies and have the Periodical review in the shipments.
• Scheduled Planning and Shipment Forecasted.
• Chose and appointed vendors.
• Always intact with the sampling and Quality dept, to develop samples for the best presentations.
• Updated the latest information to clients regarding T&A for their respective accounts.
• Worked under the R&D team of Levis Costa Rica.
Masters in retailing and Marketing , Aggrigate
Fashion Apparel Management