Loyalty Executive
Landmark Group
Total years of experience :9 years, 11 Months
Marketing Loyalty Executive for Shukran Loyalty Program
• Responsible for increasing Loyalty customer base through Direct, Online marketing methods
• Conduct Loyalty Program Awareness to Customers and training to LMG Staffs
• Campaign Management, Data Analytics, Marketing communication & Strategic Planning
• Analysis of customer data and integration into communication and media plans
• Managing, controlling and optimizing marketing spends and budgets
• Campaign Management, Data Analytics, Marketing communication & Strategic Planning
• Manage PAYBACK program level campaigns and loyalty points issuance
• Liaising with brand Partner Management team to maintain awareness on campaigns & getting offers on time
• Maintain Marketing Provisions and Budgets and there by generating revenues by invoicing all campaigns
• Periodical communication sent to the customers via mailers & telephones
• Coordinate with Technical team to sort out the customer complaints
• Conduct monthly review for achieving higher revenue targets
• Preparation of daily and monthly MIS preparation
• Handled a team of 10 Sales Officers and coordinate for the on-going business & there by achieving the targets
• Cross sell other new products along with renewal of motor insurance
• Preparation of daily & monthly MIS preparation
• Coordination & Conversion of insurance policies on a daily basis in given TAT
• Support the sales team to achieve the monthly targets
• Preparation of daily & monthly MIS preparation
• Interact with customers to provide information in response to inquiries about products and services